‘Opening up a world of opportunities’. Corporate Group Structure.

Slides:



Advertisements
Similar presentations
Creating an effective retail experience 8-10 November 2010 Riga, Latvia Innovative design and constant reinvention are the two key ingredients to turn.
Advertisements

Learning Objectives: Chapter 16 Sales Promotion and Merchandising
E-Business for Airlines Unit 11
Director of Marketing & Communications
CONTACT US /
Presented to: Presented by:. If NAC could show you a way to…..tell your company success stories...recognize your employees and their contribution to your.
18 Managing Mass Communications
Corporate Travel... Extracting Value in a Recovering Market Chris Reynolds (CIPS) Nick Hurrell CIPS, Manchester and North West Construction, 16 November.
USA PAVILION &. EXPO MILANO SITE AMERICAN RESTAURANT USA PAVILION.
NORTH AMERICA MARKETING UPDATE Destination British Columbia.
REALTOR.com ® /Internet Facts & Figures The Power to Sell Your Home.
Dubai International Airport 70.5m passengers in 2014 (top busiest airport by international passenger traffic) 6,900 weekly flights to 260 destinations.
Auckland Airport | Determination NZ | April 2011 Repositioning AKL – Growing High Value Customer Base determination nz.
Sunil Sinha Technical Director Emerging Market Economics December 2006
The Nation Publishing Co. Limited The Nation Publishing Co. Limited. More Reach, Better Results Greater Value!!
Is any paid form of non-personal promotion of ideas, goods, and services by an identified sponsor. Its purpose is to present a message that encourages.
Marketing Essentials n Chapter 19 Advertising Section 19.2 Media Rates.
Chapter 19 Advertising1 UNIT 6.2 Media Rates Marketing Essentials Advertising.
Presentation to Universita’Roma3 Low Cost-Modello differenziato di Business 13 th of December
Strategic transportation & tourism solutions Session SE104 The Use of Social Media from an Airline Perspective 49 th ICCA Congress & Exhibition October.
ABC ROUND-UP: AUGUST MAGAZINE MEDIA AT A GLANCE Source: NRS PADD I Rules of Attraction I BRAD Magazine media reaches 39 million adults every month.
Marketing Update for So what did the investment of $496,000 get us? Digital banner ad impressions: 20,094,479 Video/Commercial Impressions: 3,500,000.
Advertising at Hong Kong International Airport North Satellite Concourse Handbook Oct 2009.
Chapter 15 Travel Permission granted to reproduce for educational use only.© Goodheart-Willcox Co., Inc. Objectives List the two major segments of the.
Copyright © 2007 by South-Western, a division of Thomson Learning. All rights reserved. Global Promotional Strategies Chapter 18.
Skyteam Project Outline
3.08 Media Planning and Placement. Terms Reach: number of people exposed at least once to an advertisement Reach: number of people exposed at least once.
© 2006 McGraw-Hill Companies, Inc., McGraw-Hill/IrwinSlide 19-6 TYPES OF ADVERTISEMENTS Advertising Product Advertisements  Competitive (or Persuasive)
Tender for recruitment and public notice advertising Briefing session for newspapers Wednesday 7 June.
The LFS Private Terminal One chance to make a first impression.
Jonathan Phillip Voutier Student #: Submitted To: Nadia Silvani Course Code: FIS350FB Date: 01/10/2013.
WHO CREATED ‘THE BIG ISSUE’? The Big Issue was founded in 1991 by John Bird and Gordon Roddick. The inspiration for the magazine came from Street News,
3.08 Media Planning and Placement. Terms Reach: number of people exposed at least once to an advertisement Reach: number of people exposed at least once.
Christmas 2013 Campaign.
TravelCube. Objective of this training: To raise awareness about Travelcube To show you how to make the most of our system.
Developed by Cool Pictures & MultiMedia PresentationsCopyright © 2004 by South-Western, a division of Thomson Learning. All rights reserved. Global Promotional.
Mexico, US Hispanic, Colombia, Puerto Rico and Venezuela are the top markets Adspend Large Small SMALL ABC+Population ARGENTINA CHILE PERU ECUADOR VENEZUELA.
Fiji Airways Tourism Fiji Industry Day 20 th October 2015 ♦Otto Gergye ♦Executive General Manager Sales & Marketing.
EXPEDIA Aanchal Gupta ISDS Overview As the world’s largest online travel company, their goal is to help plan a great tip with best prices. There.
SECTION TITLE Yellow Pages™ and the Walking Fingers logo are registered trademarks of Yellow Pages Group Co in Canada. Canadian Living is a registered.
It is one of the biggest Airline associations in the world, which established in Oneworld has existing 14 member airlines, they co-operate flight.
19_2 Media Measurement and Rates. Media Measurements & Rates Businesses need to reach as many targeted customers as possible. It is important to calculate.
Nu Skin EMEA Wealth Maximiser Sales Compensation Plan.
Totem Package Hong Kong International Airport JCDecaux Transport.
NEWS on the WHARF Unique branding, marketing, sampling and sales promoting opportunities throughout the Canary Wharf district of London NEWS on the WHARF.
CIRCULATION. OVERALL MARKET £1.3bn spent on magazine media Source: ABC: June End 2015 (consumer titles)
Louisiana Success Stories and Planning Session. Danah Heye Regional Account Manager (mobile) Your Madden Media representative.
The following Pitch Deck aims to help you sell Facebook Paid Ads to your clients. REMINDER: Get statistics and talking points on Facebook Paid Ads to.
About Us... Escales International is a Destination Management Company and a Wholesaler based Beirut, Lebanon, with active offices in:
2012 MARKETING & ADVERTISING INFORMATION
Lecture on Types of Advertising
MARKETING OPPORTUNITIES
Print media Daniel Dingha AB70620.
CELEBRATING 10 YEARS AS THE INDUSTRY’S LEADING RENEWABLE ENERGY PUBLISHER World Of Renewables Network is celebrating 10 years as the global leader for.
Reservasi.com Company Profile May 2017
Introduction & History
September 2010.
Virgin America Airlines Reservations Number
Marketing Your Product
Media Kit 2018.
Airport Vision, Projects & Economic Engine
Aviation Market 2018: Regional Airlines and Airports Profiler
Procurement Hub Partners
Media Planning and Placement
Marketing Your Product
Marketing Your Product
Marketing Your Product
Marketing Essentials n Chapter 19 Advertising Section 19.2 Media Rates.
Annual Traffic Growth Places SFO as the #7 U.S. Busiest Airport.
Presentation transcript:

‘Opening up a world of opportunities’

Corporate Group Structure

DMD Services Executive Lounges Onboard Aircrafts Gate Services VIP Flights... Eg. The Royal Family, Prime Minister, Football Teams Business and Private charter jets Selling onboard low budget airlines International Rail ‘Dawson Media Direct (DMD) is the world's leading supplier of newspapers, magazines & digital content to airlines & international rail, acting as a single global supplier’

DMD | The Global Reach

Global Key Business Statistics Over 2.5 million newspapers & magazines handled each week 150 Airline & International Rail Customers Over 1 million flights / trains serviced per year Servicing 72 airports across 32 countries globally 140 people team 14 global consolidated contracts Strong consolidated purchasing power

Building Circulation: Many publishers still use premium travel placement as a strategic part of the make up of their circulation figure. For those ABC titles distribution can be claimed as part of the overall figure Product Sampling: Many publishers either are not ABC audited or choose not to claim the distribution but simply use the network as a targeted form of product sampling a new launch or existing title. Developing the advertising pitch: For many our distribution forms a major part of the ‘story’ sold to advertisers. Our high end premium placement helps the advertiser reach the cash rich audience they are striving for. What are the benefits?

Glasgow Airport Glasgow Airport is Scotland’s principle long haul airport It has a high number of chartered aircraft landing and departing Passenger figures for 2014 were 7.7 million and in June 2014 were up 4.8% year on year Forecasted footfall during the Rugby World Cup is up by 3.2% The airport is host to over 30 airlines, flying to 100 destinations in North America, Caribbean, Europe, the Gulf and North Africa Airlines include, Virgin Atlantic, British Airways, Emirates, US Airways

Edinburgh Airport The largest airport in Scotland, handling 10.2 million passengers in 2014 Over 120 destinations Average passengers per day. Forecasted footfall during the Rugby World Cup is up by 3.2%

Gate Stand on Every Gate of Terminal 3 Double Magazine Stand in Departures Lounge High Footfall Exposure 80% Business Travel Airline Carrier Exposure

Opportunities for Publishers 10 high volume Gate Stands in high footfall concourse areas available in Glasgow, Edinburgh, Manchester, Birmingham Airports, Media Walls Gatwick and Luton Executive Lounges though out UK. Distribution Airside and Landside Display stands merchandised daily Airport distribution is an effective tool for reaching your target audience providing opportunities to attract new readers DMD is an ABC accredited associated distributor, so copies distributed can be counted on your ABC audits

Distribution ‘Vehicles’

Proposal During the Rugby World Cup (18 th September – 31 st October ) in partnership with the PPA of Scotland, DMD will work with you to tailor make a package to suit your needs and create the all important brand awareness and sampling opportunities A discounted handling/distribution fee will be offered during this period. DMD’s standard charges typically are between 15p and 20p per copy dependant upon volume For this promotional period, the charges applicable for a combined volume across numerous titles are:- Up to 6,000 copies – 14p per copy 6001 – 12,000 copies – 12p per copy 12,001 and over - 10p per copy

To discuss further please contact LYN WITCOMB / RICHARD BRACEGIRDLE FOR MORE DETAILS