MODULE 1: Catering to PowerPoint’s Strengths Psychologically delivering information in 4 smart steps Avoiding BORING PowerPoints Common mistakes and why well intentioned people make them time and again. Understand what you lose with the most common mistakes Using notes, handouts, and the presenter view - correctly! Humor and animation - when it helps. (and when it hurts) How to not overload your users. Using PowerPoint to increase retention. Using PowerPoint to create an emotional response, even in a business environment. Sample presentation creation & critique

MODULE 2: Using PowerPoint as written document. How to avoid judgment and create “clean” designs How to make sure your slides are not overloaded Creating slides our brains naturally like. Design tips and tricks for non-designers—easy things anyone can learn. Build and share a real presentation

PowerPoint Psychology Tips for AMAZING PowerPoint Presentations With Dan McAllister

PowerPoint Psychology Tips for AMAZING PowerPoint Presentations With Dan McAllister

PRESENTING IDEAS

STEP 1 Why should they care? (what’s in it for them?)

Announce the topic! STEP 2

Discuss Details Every 5-7 Minutes Put them back on track. STEP 3

STEP 4? INFORMATION GOES HERE

TELL

THEM

WHAT

TO

remember

IDEAS PRESENTING 1.Why should they care? 2.Announce the topic. 3.Give the details. 4.Tell them what to remember!

Reporting? What’s the best way to report?

S.T.A.R.R. 1.Situation: The situation was…” 2.Task: “So, I was tasked with…” 3.Action: “So, I took these actions… 4.Results: “Here are the results…” 5.Recommendation: “So, I recommend…”

BAD POWERPOINT

Let’s Talk About All This People can only think about one thing at a time. You love seeing lots of bullets, right? What was that first point again? You read faster than I talk, – That’s why you’ve already read this.

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Neuro-linguistic studies People remember 10% of what they read 20% of what they hear and smell 30% of what they taste and step on

Learn iT! Less is betterSubtle animation (fade) Practice using the Presenter View

Turn bullets into Smart Art

RECYCLE PROGRAM!

Dual Purpose

you’re reading the slide to me? BORED

HANDOUTS! ARE GOOD PowerPoint is not a good handout

PowerPoint, Written How big can paragraphs be? People will not read text heavy slide. People start skipping when they see more than two lines. Other Tips: No more than two paragraphs. Always use titles. Write no higher than 7th grade level. 3 lines lose 30% more users. Four lines loses 70%.

WHAT ABOUT DATA?

SALES FIGURES, JULY 2010

Smith: 39,795 James: 36,245 O’Brian: 35,359 Carrie:33,427 Dunn: 31,475

SALES PROJECTION FIGURES, 2013 PROJECTED INCREASE: 8.5% CURRENT MONTHLY SALES: $176,031 PROJECTED MONTHLY SALES: $ 190,993 PROJECTED YEARLY SALES: $2,291,923

SALES FIGURES, JULY 2010

What content should go on the slide?

PowerPoint is not the presenter, you are. The audience didn’t come to read your slides. When used correctly, PowerPoint Provides something to remember, or help the audience understand your topic. TOO MUCH TEXT? WHERE CAN ALL THIS CONTENT GO?

We are all trained to communicate verbally. We are not trained to communicate visually. That’s why people write too much in PowerPoint. TOO MUCH? SUBTITLING DOESN’T HELP!

Does the content help them understand? Do they need to remember the content? WHAT GOES ON THE SLIDE?

STRENGTHS OF POWERPOINT ?

90%

HELP

PEOPLE

remember

ONE TOPIC PER SLIDE

I hope you ain’t trying to take my bullets, partner.

Don‘t be ANNOYING! One by One. Bring them up at the END! USING BULLETS:

IDEAS POWERPOINT Don’t read to them! What goes on a slide? One topic per slide

PowerPoint, Written How big can paragraphs be? People will not read text-heavy slides. People start skipping when they see more than two lines. Other Tips: No more than two paragraphs.. Write no higher than 7th grade level. 3 lines lose 30% more users. Four lines loses 70%.

Images & Understanding Anytime Book Sales

UP! NUMBERS ARE

UP! NUMBERS ARE

UP! NUMBERS ARE

Revenue is on the rise

MAKE THEM FEEL

Sales are way down Corporate review is coming Emotion helps you remember “big idea” slide

Think of you want to Influence… someone

Important Points Highlighted here About a thing

Important Points Highlighted here About a thing

USE HARD EDGE IMAGE? A REALISTIC EFFECT!

USE HARD EDGE IMAGE? A REALISTIC EFFECT!

USE HARD EDGE IMAGE? A REALISTIC EFFECT!

UP! NUMBERS ARE

Does the content help them understand? Do they need to remember the content? One topic per slide Images: emotionally influence! SLIDE CONTENT TAKE-AWAYS:

design guidelines

CLEAN DESIGN Affect your impression Make your message stand out Make millions of dollars

Affect your impression Make your message stand out Make millions of dollars CLEAN DESIGN

Affect your impression Make your message stand out Make millions of dollars CLEAN DESIGN

Affect your impression Make your message stand out Make millions of dollars CLEAN DESIGN

Design Guidelines Bigger is more important Align EVERYTHING! Don’t cram: create space.

NON-DESIGNERS DESIGN BOOK GET IT.

IMPORTANT: Use presentation structures Don’t read to your audience Slide content questions. One topic per slide. Follow design guidelines!

PowerPoint Psychology Evaluation: Learnit.com/evaluation Files: Learnit.com/files/david/ppt-psy