Technology for Control, Social Business, and Big Data

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Presentation transcript:

Technology for Control, Social Business, and Big Data Organization Theory and Design Twelfth Edition Richard L. Daft ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Information Technology Evolution Transaction Processing Systems (TPS)-automates business transactions Data warehousing- use of huge databases Business intelligence- high-tech analysis of data Social business- using social media technologies Big data analytics – examining massive sets of data ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Evolution of Organizational Applications of IT ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

The Changing Philosophy of Control Hierarchical control- monitoring employee behavior through rules, policies, hierarchy of authority, written documentation, reward systems, formal systems Decentralized control – based on values and assumptions opposite to those of hierarchical control ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Hierarchical and Decentralized Control ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

A Simplified Feedback Control Model ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

The Level and Focus of Control Systems Organizational Level: The Balanced Scorecard Measures financial, customer, employee, and market concerns Comprehensive management control system Strategy map – visualization of organization success drivers and how they are linked Departmental Level: Behavior versus Outcome Control How people do their jobs Outcomes people produce ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Major Perspectives of the Balanced Scorecard ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Strategy Map for Performance Management ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Department Level: Behavior vs. Outcome Control Behavior control –based on managers’ direct observation and supervision of employee actions to see whether the individual follows rules and policies and performs tasks as instructed Outcome control – based on monitoring and rewarding results without supervision ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Facilitating Employee Coordination and Efficiency Improving coordination and knowledge sharing among employees, enhancing efficiency, and improving collaboration Intranets Knowledge Management Social Network Analysis Social Business ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Knowledge Management Knowledge Management- efforts to organize and make available the company’s intellectual capital and foster a culture of learning Intellectual capital –sum of knowledge, experience, understanding, relationships, processes, innovations, discoveries - codified knowledge- formal knowledge - tacit knowledge- experience ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Two Approaches to Knowledge Management ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Social Network Analysis Social Network Analysis – informal relationships and network structures within an organization Roles - Hub: Center of an informational network - Peripheral players: Fewest connections - Brokers: Connecting people ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Roles in a Social Network ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Adding Strategic Value Using IT for Social Business and Big Data analytics Social Business- using social media technologies Social Media - company online pages, blogs, Facebook, YouTube - provides effective sharing of tacit knowledge - builds trusting relationships with consumers - builds rapport between managers and employees ©2013 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Structural Design for Social Business Social Media Directors are blending marketing, promotions, customer service, and support 77% of Fortune 500 companies use Twitter 70% of Fortune 500 companies are on Facebook 34% of companies use company blogs to communicate with customers Social Media Command Centers monitor comments about the company on social media ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Big Data is Really Big ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Elements of Big Data Function ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Structures for Organizing Big Data ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Impact on Organization Design Smaller Organizations Decentralized Organization Structures Improved horizontal coordination and collaboration Enhanced Network Structures ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Design Essentials Successful organizations effectively apply technology IT systems are used for better control and coordination of the organization- hierarchical to decentralized control The balanced scorecard provides a balanced view of the organization ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.

Design Essentials Knowledge management and social network analysis increase coordination Social business using social media technologies is a growing area of activity Big data is a recent advance in IT Advances in IT have impacted organization design ©2017 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.