Hinn Wit Yi (Snow) Ting Chang (Elisa) Diane Shim.

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Presentation transcript:

Hinn Wit Yi (Snow) Ting Chang (Elisa) Diane Shim

What kind of business does the company practice? Where is the company headquarters located? How big is the company? Who is the company president? Founder History of the company Major products Why is the company successful? How does the company market its products? Our Opinion Good things that the company do outside its business Interesting facts about the company

What kind of business does the company practice?

Where is the company headquarters located? 11 W. 42nd St., 21st Fl. New York, NY USA

How big is the company? Annual Revenue ( ) Employee – 9184 North American retail stores – 288 North American department stores – 2,496 International retail stores – 117 International department stores – 1,232 Operations worldwide – 555

Who is the company president?  John D. Idol  Chief Executive Officer since December 2003  Chairman since 2011  His career began in 1980 at J. P. Stevens  Vice president at Ralph Lauren from 1984 to 1990  Present of the Ralph Lauren home collection from 1990 to 1994  Group President and Chief Operating Officer at Ralph Lauren from 1994 to 1997  Chief executive officer of Donna Karan International Inc., from July 1997 to July 2001  Director of Global Ltd., since July 2001  Michael David Kors is Honorary Chairman and Chief Creative Officer

When he was five, his mother allowed him to design her wedding dress. Founder

History of the company 1977: FIT 1981: MK label was born. 1984: The first MK Collection runway show 1998 to 2004 : Creative Director of Céline 1999: CFDA Womenswear Designer 2000: first MK flagship store in NY 2003: MK is named the CFDA’s Menswear Designer of the Year. 2004: MK comes out with a new line The company partners with the label Fossil to create and launch the MK watch line. 2006: An expansion in the MK Company begins and they start by opening accessories specialty stores Internationally. 2009: First Lady, Michelle Obama chose a MK piece to wear in her first presidential portrait.

The items in this collection are made from the highest quality materials such as leather and other exotic skins Major products

The MICHAEL Michael Kors collection focuses on handbags and accessories, but also includes footwear and womenswear

Why is the company successful? "High Earners Not Rich Yet." They are the people who make between $100,000 and $250,000 To

Michelle Obama

How does the company market its products?

Michael Kors leads Blends Strategic and Stronger marketing.

Our Opinion MK Products are Practical MK starts affordable luxury.

Good things that the company do outside its business

American Foundation for AIDs Research since 1993

Interesting facts about the company Watch Hunger Stop 1 DIGITAL T-SHIRT = USD = 50 MEALS