TOWNSVILLE YACHT CLUB 2015 - 2020 Strategic Plan Final Summary May 2015.

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Presentation transcript:

TOWNSVILLE YACHT CLUB Strategic Plan Final Summary May 2015

TOWNSVILLE YACHT CLUB 2  The Townsville Yacht Club has been serving the boating community in Townsville, North Queensland, for over 60 years  Townsville Motor Boat Club Limited was formed in In 1984 the Townsville Cruising Yacht Club joined the club with the Club changing its company name to Townsville Motor Boat & Yacht Club Limited in 1998, trading as The Townsville Yacht Club  The Club holds freehold title to its land in Plume St and has constructed a stylish, modern facility with a deck overlooking the 150 berth world class marina  The Club has over 1,500 members and offers facilities for members to be involved in on-water activities, social and entertainment activities, with dining, bar and function facilities

TOWNSVILLE YACHT CLUB Mission To get Townsville on the water, boating, cruising and yacht racing Objective For our members we will provide quality facilities and operate a cost effective and sustainable boating and entertainment venue. Priorities Financial sustainability Facilitate and promote boating, cruising and yacht racing Provide excellent and safe infrastructure, facilities and amenities for our members 3

OUR CORE BUSINESS Sailing and Boating The Townsville Yacht Club promotes sailing and boating, in all its forms, which include cruising, yacht racing, motor boating and other water-based activities Sailing and boating is the reason for our existence (raison d'être) and the focus of all our activities, which differentiates us from other Clubs We encourage participation in on-water activities through sail training and the provision of quality facilities The Yacht Club is an accredited Discover Sailing training school The Sailing Committee manages the yacht racing and related social activities Marine Infrastructure The Townsville Yacht Club offers a first class, secure, 150 berth marina and associated amenities for members, their guests and Club visitors The Club has invested in sail training vessels and holds a lease on a facility at Pallarenda for sail training Member Amenity The Townsville Yacht Club provides dining, conference and bar facilities and associated amenities, fronting on to the waters of Ross Creek Townsville Yacht Club has a grown our membership base to encourage activity in the Club facilities and ensure our operations are financially viable The Club aims to be a social hub for all people interested in being on and around the water and encourages links with other clubs We are focused on offering members an engaging, family friendly, quality facility for dining, socialising and functions 4

OUR CORE BUSINESS Business Model, Governance, Management & People Townsville Yacht Club has a well functioning Board and Flag Officers (Commodore, Vice Commodore, Secretary, and Treasurer) made up of committed and involved volunteer members that provide the direction and vision needed for the Club to remain relevant to our members’ needs and to remain commercially sustainable. The Sailing Committee is a sub-committee of the Board. Historically, the Sailing Committee have adopted the name Townsville Cruising Yacht Club, (TCYC) although no separate Club actually exists. The Club has a full-time Manager and dedicated, friendly staff with a strong customer service focus We are a not for profit community based Club 5

OUR STRATEGIES 6 Aim: To facilitate and promote boating, cruising and yacht racing Sailing and Boating Support sailing and boating, hold events and create an innovative sailing program that get our members and boats on the water Foster greater social interaction and participation in the sport Provide equipment and facilities to support yachting and boating Provide or facilitate training to develop competent boat owners and their crew Aim: To provide well maintained facilities and infrastructure to enable easy, secure and safe access to boats for owners and their crew Marine Infrastructure Look for opportunities to expand existing, or to develop new facilities, with a focus on: small keel boat facilities; boat storage; work area for boat maintenance; and waste disposal Keep marine infrastructure well maintained and provide for future maintenance and dredging costs Optimise the utilisation of the Pallarenda facility Aims: To create an unique experience for our members and guests through our linkage to sailing and boating Be a great place to go with a friendly atmosphere Member Amenity Consider future needs (including impact from growth in membership) Consider redeveloping existing site or developing a new site Exploit our linkage to sailing and boating to differentiate us as a Club Undertake activities to increase sailing membership, to enhance the benefit of full membership, and to enhance our community engagement

OUR STRATEGIES 7 Aim: To be financially viable, profitable and sustainable so as to support investment in sailing and boating Business Model Carefully and responsibly manage the assets of the Club to ensure long term sustainability Focus investment to deliver on our core business and to improve the effectiveness of our operation Aim: To have effective governance and strong management to deliver on the strategic and operational goals of the Club Governance & Management Implement a succession plan for the Club Manager Make transparent the Club’s governance arrangements, improve visibility and alignment of the activities of the Club, and achieve clarity in the branding of the Yacht Club by transitioning the TCYC to the Sailing Committee of TYC Aims: To attract, engage, develop and retain quality people with the skills, experience, and values required to deliver on our promise Our People To train and develop our staff to provide an excellent and unique experience for our members and their guests