The Global Sneaker From Asia to Everywhere

‘Where are you wearing?’ – brand/country – 2 in each ClothingSHOESTechnology OTHER (list) Brand/country 1. (you) 2. (partner) Brand/country1.2.Brand/country1.2.Brand/country1.2. B. What patterns do you notice? What part of the world do Most of the items on the chart come from? A. Get a partner – check labels in an item of clothing, your shoes, a source of technology and one other thing. Write each item on your chart (yours, your partners) Class set

Terms To Know Economic interdependence – a condition in which countries have strong economic ties and depend on each other for resources, technology, trade and investment Free trade – the flow of goods and services across national borders, with little or no government control Globalization – the development of a global or worldwide, society in which people money, information, and goods flow freely across national borders Multinational corporation – a large company that has operations in more than one country

Terms To Know cont… Gross Domestic Product (GDP) - amount of goods and services produced in a nation during the year.

10 Multinational Corporations 1 Wal-Mart Stores 2 Exxon Mobil 3 Royal Dutch Shell 4 BP 5 Toyota Motor 6 Chevron 7 ING Group 8 Samsung 9 General Motors 10 Apple Headquarters of Top 50 Multinational Corperations

What do you see? When might this have been taken? Give evidence to support your idea. What differences might you see between this and a basketball scene today?

In the 1950s, there were few choices in brands, styles, and colors, and shoes were made of cotton canvas and rubber. In the early 2000s, shoes were more complex, with various colors and styles, new technology in heels, and different materials for the top of the shoes. In which countries do you think sneakers were designed in the 1950s? In the early 2000s? Why do you think so?

The Global Sneaker: Design Most sneakers are designed in the United States, Germany, Japan, and Italy at company headquarters. Major companies: Nike (US), Adidas (Germany), Asics (Japan), Puma (Germany), Reebok (founded in UK, now in US), K*Swiss (Switzerland), Sketchers (US), New Balance (US), Converse (US),

The Global Sneaker: Natural Resources Today, different parts of a sneaker can come from multiple countries. Fabric, Leather, Mesh, etc.: Leather from US or Venezuela sent to South Korea for processing. Mid-sole, padding: Made from plastic or foam from oil from Saudi Arabia Outer Sole: Made from rubber grown in tropical countries such as Brazil, Thailand, Malaysia, or Indonesia

The Global Sneaker: Manufacturing During the 1970’s, many manufacturing jobs went to South Korea. Since the 1990’s, most production has shifted to China, Indonesia, and Vietnam. Advantages? Large pools of low wage workers, ports for easy shipping.