CITY OF OROVILLE ART, CULTURAL & ENTERTAINMENT DISTRICT April 8, 2013
PROJECT OBJECTIVES The primary objectives of the Art, Cultural, and Entertainment District are to: Establish Oroville as a tourist and recreational destination by providing amenities that recreational enthusiasts and tourists can enjoy; Plan for appropriate development of the Feather River waterfront to stimulate high-quality commercial, retail and restaurant establishments to provide an enjoyable atmosphere; Re-establish the Oroville Historic Downtown as an art, cultural, entertainment, employment, and residential center for the region by incorporating the Feather River; and Establish the Oroville Art, Cultural, and Entertainment Complex project area as a community gathering place (“town center”) to enjoy shopping, dining, various museums, and live entertainment in a safe and vibrant destination. ART, CULTURAL & ENTERTAINMENT DISTRICT1
STUDY AREA ART, CULTURAL & ENTERTAINMENT DISTRICT2 Approximately 29 acres
TEAM ORGANIZATION 3 City of Oroville BMS Design Group Nevada City Project Management, Urban Design, Land Planning, Community Outreach Michael Smiley, AICP, ASLA Partner-in-Charge Nancy L. Fleming Project Manager + Senior Landscape Architect BMS Design Group San Francisco Urban Design, Landscape Architecture Joy Glasier, LEED AP Landscape Architect Tim Hurley Senior Architect Wood Rodgers Sacramento Traffic Engineering and Circulation Planning, Civil Engineering Mark Rayback, PE Principal-in-Charge/Project Civil Engineer Ravi Narayanan Project Traffic Engineer BAE Urban Economics Davis Market Analysis Matt Kowta, MCP Principal Nina Bennett, MCP Associate ART, CULTURAL & ENTERTAINMENT DISTRICT
SCHEDULE ART, CULTURAL & ENTERTAINMENT DISTRICT4
DOWNTOWN MARKET ABSORPTION ART, CULTURAL & ENTERTAINMENT DISTRICT5
PLANNING CRITERIA ART, CULTURAL & ENTERTAINMENT DISTRICT6
ALTERNATIVE ‘A’ – “PARK BLOCKS” ART, CULTURAL & ENTERTAINMENT DISTRICT7
ALTERNATIVE ‘A’ COMPONENTS ART, CULTURAL & ENTERTAINMENT DISTRICT8
RESIDENTIAL BUILDINGS AT LEVEE ART, CULTURAL & ENTERTAINMENT DISTRICT9
ALTERNATIVE ‘A’ 3D MODEL ART, CULTURAL & ENTERTAINMENT DISTRICT10
ALTERNATIVE ‘B’ – “GREAT STREETS” ART, CULTURAL & ENTERTAINMENT DISTRICT11
ALTERNATIVE ‘B’ COMPONENTS ART, CULTURAL & ENTERTAINMENT DISTRICT12
ALTERNATIVE ‘B’ 3D MODEL ART, CULTURAL & ENTERTAINMENT DISTRICT13
ALTERNATIVE ‘C’ – “TOWN SQUARE” ART, CULTURAL & ENTERTAINMENT DISTRICT14
ALTERNATIVE ‘C’ COMPONENTS ART, CULTURAL & ENTERTAINMENT DISTRICT15
ALTERNATIVE ‘C’ 3D MODEL ART, CULTURAL & ENTERTAINMENT DISTRICT16
PARKING EVALUATION ART, CULTURAL & ENTERTAINMENT DISTRICT17
EXISTING DOWNTOWN PARKING ART, CULTURAL & ENTERTAINMENT DISTRICT18
EXISTING PUBLIC PARKING LOTS ART, CULTURAL & ENTERTAINMENT DISTRICT19
DOWNTOWN AERIAL PHOTO ART, CULTURAL & ENTERTAINMENT DISTRICT20
ALTERNATIVES RANKING CRITERIA ART, CULTURAL & ENTERTAINMENT DISTRICT 21
ALTERNATIVES RANKING BY CITY Alternative ‘A’ – “Park Blocks”69 points average Alternative ‘B’ – “Great Streets”36 points average Alternative ‘C’ – “Town Center”64 points average ART, CULTURAL & ENTERTAINMENT DISTRICT22