DEVELOPING A CAREER Sports and Entertainment Marketing.

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Presentation transcript:

DEVELOPING A CAREER Sports and Entertainment Marketing

Unit Overview 1. Identify Personal Skills/Interests (due 5/24 & 5/25) 2. Identify Occupations in SER Industry (due 5/24 & 5/25) 3. Complete Job Application (due 5/26 & 5/27) 4. Create Resume (due 5/26& 5/27) 5. Create Cover Letter (due 5/31 & 6/1) 6. Participate in Job Interview (due 5/31 & 6/1) 7. Job Interview Follow-up Process (due 5/31 & 6/1)

1. Identify Personal Skills/Interests 1. Complete an online skills assessment: 2. List your top 5 interests from the survey 3. What areas did you score higher on with the Holland Interest Profiles? R = Realistic I = Investigative A = Artistic S = Social E = Enterprising C = Conventional 4. How does knowing your letter(s) above help you determine a career path? 50 point Assignment – DUE via on May 24/25

2. Identify Occupations in SER Industry 1. Conduct research of a SER career that may be of interest to you: ters/ ters/ 2. Identify the following: Job Title Job Description Educational Requirements including college major and/or certifications and training Average Annual Salary 3. Answer the following: What are 2 similarities and 2differences that you think exist among the types of skills required for the SER industry? What personal traits are important for career success as an: Entertainment event promoter? Sports team manager? Public parks director? What are the major occupational trends in the different SER marketing industries? 50 point Assignment – DUE via on May 24/25

3. Job Application Use correct grammar, punctuation, and legible Use black or blue ink Fill in all blanks; if a questions does not apply to you simply write N/A (Not Applicable) List most recent education first Sample to view only (do not complete):

Job Application Activity Complete a hard copy for prospective job Get a blank job application from your teacher Answer the following on the back of the job application: 1. What is the purpose of a job application? 2. Why should an application be complete, accurate, and free of errors? 3. What can job application forms tell an employer about a job candidate? 4. How is filling out an electronic application different than the traditional paper application? 50 point Assignment – DUE in person on May 26/27

4. Resume Identify a job for which to develop resume – Or write a generic resume that can easily be adapted to a specific job Identify all keywords and requirements for that job – apply them in the resume Use standard, acceptable resume format Sell yourself on paper! – This is the first impression the employer has of you!

Resume Activity 1. Create your resume based on your current status as a high school student 2. Review the sample resumes: ub-juniors-writing-resume.pdf ub-juniors-writing-resume.pdf hools/sherwoodhs/counseling/Sample%20Resumes.pdf 3. Follow the block letter format as outlined in the sample 4. You may write your resume for your dream job, college, or summer job 50 point Assignment – DUE via on May 26/27

5. Cover Letter Should concisely and enthusiastically request opportunity for an interview Single page letter Mention the job (or kind of job) you're applying for (or looking for) Match your skills and experiences with the skills and experiences required by the job Encourage the reader to read your resume Finish with a call to action (e.g., requesting an interview or asking to meet

Cover Letter Activity 1. Cover letter accompanies your resume 2. Tailor it to YOU and YOUR RESUME 3. Review the sample cover letters: Follow the block letter format as outlined in the sample 5. You may write your cover letter for your dream job, college, or summer job 50 point Assignment – DUE via on May 31/June 1

6. Job Interview Dress Professionally Wear professional attire Maintain eye contact show that you are interested and want the job Be positive avoid negative comments about past employers Listen and adapt to style of the interviewer answer questions completely Relate your answers to the job, company, and interviewer Encourage interviewer to share information about company demonstrate your interest Engage the interviewer! preparing answers to anticipated questions ahead of time Arrive on time Arrive alone Introduce yourself speak clearly Don’t consume or carry food/drink/gum Role play and prepare for questions study “most asked questions” and plan out responses Remember that the interview is a “two-way” conversation Be detailed in responses but don’t drag out responses

Job Interview Activity 1. Read this link & think how you would answer the questions, and what you may ask an interviewer: rview-Guide.pdf rview-Guide.pdf 2. Answer the following questions & to your teacher: 1. How does an applicant prepare for a job interview? 2. What is the most important phase of an interview? 3. What are 3 commonly asked interview questions? 4. What are the keys to a successful interview? 5. Why is follow-up important after an interview? 6. What form should the follow-up take? Why? 7. What mistakes/errors do job applicants commonly make before, during, and after an interview? 8. How can you tell when an interview is over? 50 point Assignment – DUE via on May 31/June 1

7. Job Interview Follow-up Process Send a timely, professionally written thank-you letter – including any information you may have forgotten to mention that will help qualify you for the position Make phone contact within 2 weeks Complete a self-evaluation of your performance in the interview Make it personal Keep concise Use it to “fix” any interview mistakes

Job Interview Follow-up Activity 1. Review the sample on this link: services/sample-thankyou.pdf services/sample-thankyou.pdf 2. Write the thank you letter Only 20% do this! 3. Your letter needs to be addressed to a real person at the company or college you would interview at! 4. Make sure you use the appropriate block letter format. 50 point Assignment – DUE via on May 31/June 1