IMPORTANT FONT INSTALLATION INSTRUCTIONS: In order to provide you with a downloaded copy of your deck that looks close to what you created online and can.

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IMPORTANT FONT INSTALLATION INSTRUCTIONS: In order to provide you with a downloaded copy of your deck that looks close to what you created online and can be edited, we need to make sure that you have the correct fonts installed on your machine. These fonts are free and open-source. Please follow the instructions below to ensure the best results: 1. Download the font from the links below (in PowerPoint, right click the links, choose hyperlink/open hyperlink from the menu) 2. Double-click on the font and follow the instructions to install it 3. Completely quit out of PowerPoint by choosing File/Quit 4. Reopen PowerPoint to revel in the beauty of your downloaded deck Dosis: Dosis: All fonts are licensed under the SIL Open Font License v1.1SIL Open Font License v1.1

BY ERIC ENGE ❖ STONETEMPLE.COM

July 2015 Wikipedia reports traffic loss from Google search.

OUR QUESTIONS: 1.How often does wikipedia appear on Google page 1 and at what positions? 2.Does Wikipedia still do well in Google serps? 3.For what types of queries does wikipedia perform Best? 4.Does Google favor its own properties over wikipedia?

DATA SETS Moz: 165K commercial queriesMoz: 165K commercial queries Stone Temple:182K info queries (sampled in April, Mayand August)Stone Temple:182K info queries (sampled in April, Mayand August)

1. WIKIPEDIA PERFORMANCE IN GOOGLE SERPS

Note that it appears Wikipedia shows more for commercial than info queries

2. HOW MANY QUERIES SHOW WIKIPEDIA IN GOOGLE SEARCH RESULTS?

3. HOW HIGH DO WIKIPEDIA PAGES RANK ON GOOGLE?

Note gap at positions1 and 2 between April & August data. That's when wikipedia’s Google traffic fell.

4. HOW DID GOOGLE URLS DO IN COMPARISON TO WIKIPEDIA?

Google properties do well in our query sets, but not quite as well as wikipedia,even now

Note that Google does better with info queries than commercial, the opposite of Wikipedia

5. HOW DO DIFFERENT GOOGLE PROPERTIES PERFORM IN THE SERPS?

SUMMARY Wikipedia did slip some in rankingsWikipedia did slip some in rankings Wikipedia performs better for commercial than info queriesWikipedia performs better for commercial than info queries Wikipedia shows for more queries than do google propertiesWikipedia shows for more queries than do google properties Google properties perform better for info than commercial queriesGoogle properties perform better for info than commercial queries