PINTEREST CASE STUDY: LAVHA. ABOUT LAVHA: Lavha is a company that manufactures and sells jewelry that include pumice and other precious stones in the.

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Presentation transcript:

PINTEREST CASE STUDY: LAVHA

ABOUT LAVHA: Lavha is a company that manufactures and sells jewelry that include pumice and other precious stones in the materials. They market their product as a brand of holistic healing materials as well as accessories. The pumice in the jewelry also functions as a scent diffuser for essential oils.

GOAL: The client wanted to reach a potential group of buyers via Pinterest. The goal was to increase impressions, gather more pins, and drive traffic through to the website.

STRATEGY: Using our various “Conquest” techniques on Pinterest, we wanted to increase the amount of activity happening on Lavha’s Pinterest page. By increasing activity, Lavha would see exponential growth in regards to interaction with Pinterest.

RESULTS: Our efforts gained our client 117 new organic followers, as well as an increase of pins up to 500.