Building a Non-profit Organization: Project Venue Alanna Green

What is Project Venue? Mission : – The mission of Project Venue is to provide a permanent venue for youth to participate in the arts in South Kingstown, Rhode Island. The venue will serve as a secondary and alternative community for youth within town that will operate under the management of the youth themselves. Project Venue provides opportunities for local youth artists and musicians to perform and showcase their work in a healthy environment. The venue will host concerts, speakers, poetry slams, community events and music and art workshops in collaboration with local artists and musicians. Providing this alternative youth community will give youth another recreational option, resulting in healthy decision-making and habits of the youth involved.

Two roles, one project Consultant – Business Plan Advisor and “Connector” – Guide them with objectives Scouting Venues Marketing efforts Community support Networking with key industry supporters

Why a business plan? What is a business plan? – A roadmap, a guide to chart the course of the business or organization – Detailed plan that summarizes objectives Why would Project Venue need this? – Helps the organization think strategically about organizational models, financing and marketing efforts – Uncovers aspects of the business that may not have been previously discussed or planned – Potential investors

Sustainability: my main concern Replacing graduating seniors with new leadership Financial stability Parental involvement Lack of a website Organizational structure

Objectives Establish a temporary storage/office location for paperwork and equipment by August Establish a Strategic Action Board of active adults, community members, business professionals and arts professionals to drive managerial needs of organization. Establish an Intern Program and propose the program to local universities by August Establish relationships with town administration and local art organizations. Grow Youth Executive Advisory membership 100% by August Increase programming to have a minimum of 10 events per year including annual shows in February and August. Apply for at least one grant per quarter, prepared by The Youth Executive Advisory. Develop a Project Venue website by August 2008.

Marketing Mix Product/Service Price – Penetration pricing strategy Place – South Kingstown, RI Promotion – Programming organic, student-made posters and flyers FaceBook and MySpace – Organizational Website Public Relations

Programming Event NameTypeLocationDateAttendance 2006 Open MicPerformanceSKHSSpring 0670 Booth at PeaceFairOrganization PromotionPeaceDale September AutumnOzDanceWakefield Baptist ChurchOctober The I Am ShowMusic FestivalURI Memorial UnionFebruary A Weekend to Remember Art and Music Festival - Community Event Wakefield Baptist Church/Hera GalleryJune Gato DiegoConcertMatunuck BeachAugust-0760 The Cargo Cult Revival and ShuyaConcertHera Gallery September Booth at the PeaceFairOrganization Promotion/Art ExhibitPeaceDale September Poetry SlamPerformanceSKHS November Photography ShowArt ExhibitHera GalleryJanuary DevToberConcertURI Memorial UnionFebruary-08225

Event NameDate Student PlannersStudent Performers Students Artists Students Recruited to YEA 2006 Open MicSpring N/A2 Booth at PeaceFairSeptember-062N/A 0 AutumnOzOctober DJ The I Am ShowFebruary bandsN/A5 A Weekend to RememberJune performers and 5 bands354 Gato DiegoAugust bandsN/A0 The Cargo Cult Revival and ShuyaSeptember-0710N/A0 Booth at the PeaceFairSeptember-073N/A 2 Poetry SlamNovember-07812N/A Photography ShowJanuary-0811 band600 DevToberFebruary bandsN/A2

Management Plan January 2008 – Project Venue youth – Mrs. Cabral, Advisor – Board of Directors April 2008 – Youth Executive Advisory (YEA) – Strategic Action Board (SAB) – Board of Directors (BOD) – Managerial Intern Program (MIP)

Project Venue Income Statement 5/07-4/08 Revenues Payment for Services1, Grants1, Donations Total Revenue2, Expenses Advertising Security Rent Supplies Total Expenses Net Income1,585.42

Imagining Art and Social Change Conference Hosted by PYAC AS220’s Broad Street Studio Community MusicWorks Everett Dance Theatre New Urban Arts Providence Black Repertory Company Providence CityArts!

Role as Advisor and “Connector” Scouting of Venues – Campus Cinema – PeaceDale Mill Meetings with: – Principal McCarthy and advisor Mrs. Cabral, SKHS – Isla Taylor, Hera Gallery – Bo Jones, Images Design Studio – Corey Olerio, Designer

From this point on… Project Venue – Currently working with Images Design Studio on the professional design of the Project Venue logo – Current development of a website – Inviting and establishing SAB and BOD – Recruiting event for May – Planning the PeaceFair

Questions or comments?