TAMPA, FL JANUARY 17-20, 2013. Nick Lomas Director General The Caravan Club.

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Presentation transcript:

TAMPA, FL JANUARY 17-20, 2013

Nick Lomas Director General The Caravan Club

Founded in Europe’s Premier Club for caravanners, motor caravanners and trailer-tenters

200 UK Club Sites A standard model with some variations Hillhead, Devon Altnaharra, Scotland Grummore, Scotland

Certificated Locations Sites Licenced by The Club for 5 outfits run by private landowners usually farmers, pub owners & country estates Keal Lodge in LincolnshireLow Hall Farm in Cumbria Keal Lodge in Lincolnshire

European Sites and Alan Rogers 200 European sites for booking Alan Rogers Campsite Guides  Inspected sites throughout Europe

World Standards

Social Media

Get the basics right! Whatever is provided, do it to a high standard Friendly and helpful welcome Maintenance Attention to detail Cleanliness and tidiness

Glamping Glamorous camping  Tepees, yurts, pods & safari tents Retro  Vintage Airstream parks (UK & France) Modern eco lodges  UK & Portugal

Green Technology Poolsbrook Country Park Caravan Club Site  Geothermal heat recovery  Rainwater harvesting  Photovoltaic cells  Grey water recycling  All technologies monitored for energy saving potential

Green Technology Research from UK visitors  Expect green technology to be used Members will not pay a premium for it  Assume you as an operator have lower costs because you are getting free energy  Expect you to do it because it makes sense as a business Recycling  Wide variation of attitudes by local authorities and across Europe  Standardised model in place with 50% recycling rates Biodiversity  Create interest for your guests and visitors so they can enjoy and get involved in the initiative

Current Trends Increasing provision of full services to pitches (sites) Club provides full range  Simply a space on the grass  Electricity  Full service (TV, Electricity, Water & Waste) Small number of European sites offering bathroom pods on each pitch (site) Wide variation across Europe according to climate Increasing year round opening with improvements in vehicles and site infrastructure

Dr William Gordon Stables 1885 Dr Gordon Stables was a naval surgeon Convinced of the health-giving benefits of caravanning “That perfect rest and freedom from all care which is so calming to shattered nerves, weary bodies and aching hearts”