Essential Focus: Consider the purpose and impact of every letter you write.

 Come to the point – reveal your purpose and interest  Outline your strongest qualifications that match the position requirements  Suggest an action plan – request an interview; indicate that you will follow-up with a call  Express appreciation

 Your address  Date  Their address  Person (recipient)  Their title  Name of company  Address  City, State zip code

 Outline your strongest qualifications; describe how your qualifications match the work environment  Market yourself on a personal level  Suggest an action plan – request an interview; indicate that you will follow-up with a call  Express appreciation

 Make a connection between you and the reader  State your purpose briefly; explain your situation  Request a meeting at a mutually convenient time; indicate you will call to make arrangements