Business Intelligence Desert Tan CEO: Eric Lora CTO: Cali Testerman CFO: Kevin Posch

Java N Juice  24 Hr Coffee Shop  25 Locations in the Northwest  375 Employees  Privately Owned  Expansion

Research Problem  “What are the best types of methods our company should use in business intelligence?”  “How can we assess what our competitive strategy is?”  “Since we have many competitors, how can we distinguish ourselves using BI?”  “How should we gather information regarding the 5 key stages of BI?”

Concept Map Business Intelligence Java N Juice Company Background Problem Description IntroductionDescription Who, What, Where and Why? 5 Key Stages of BI Software Samples Top 4 Industry Examples Demonstration Retailing Examples Sources

What is it?  Business Intelligence: refers to technologies, applications and practices for the collection, integration, analysis, and presentation of business information and also sometimes to the information itself. The purpose of BI is to support better business decision making.  What does this mean? Translates data into consistent meaningful and actionable information that businesses can use!

Where does this information go?  Data warehouse  Data mart

What does it Produce?  Historical, Current and Predictive views  Reports  Statistical Data  Graph/Trends  Supply and Demand  Employee Performance

Who can use it?  Executives  Employees  Managers  Business Analysts  IT System Administrators

5 Key Stages of BI  Data Sourcing: Digitally converting data.  Data Analysis: Estimating trends.  Situation Awareness: Filtering out irrelevant information.  Risk Assessment: Different Options to take.  Decision Support: Using information wisely.

Competitive Strategy  Porters 5 Forces  BI can give CS