WELCOME & ORIENTATION Thursday, March 12 th,
Welcome & Orientation 2
Calendar – March Thursday, March 12th at 12noon EST – 90 Minutes TLC Elite Welcome & Orientation Teaching Call * * * * Monday, March 16th at 12noon EST – 2 Hours TLC Elite Spotlight Laser Coaching * * * * Monday, March 23rd at 12noon EST – 2 Hours TLC Elite Mastermind Call
Calendar - April 4 Thursday, April 2nd at 12noon EST – 90 Minutes TLC Elite Teaching Call Wednesday, April 8th at 12noon EST – 2 Hours TLC Elite Spotlight Laser Coaching Wednesday, April 15th at 12noon EST – 2 Hours TLC Elite Mastermind Call Friday, April 17th at 9am EST to 12noon EST – Half Day Training on Revenue Models SPECIAL TRAINING Wednesday, April 22nd at 12noon EST – 2 Hours TLC Elite Spotlight Laser Coaching
Your Private Access Page 5
Your Bio & Contact Information 6 If you would love to share your contact information and have a brief (25 to 50 words) BIO on the private class notes page, please it to Lindsay and we will be sure to have your information uploaded:
T L C = Traffic + List + Conversion For you to build/grow/expand a successful business ALL 3 of these components are required to be in place! The Focus of THIS Program 7
Set a Revenue Goal 8
The Believability Factor 9
Establish a Revenue Model 10
Determine Your Offer 11 Speaking Coaching Programs - Webinars/ Teleseminars eCourses Audios CDs / DVDs Workbooks / Guidebooks Flash Drives Interviews Summits Live Events Books / Series of Books Retreats Other People’s Stuff
Your Assets 12 Your experience Your knowledge Your techniques Your strategies Your tools Your results Your drive Your goal
Pricing Your Programs / Services 13 Confidence Value (Belief) Market Demand Potential Results
Before You Build … 14 Be very clear on your offering Have a solid revenue plan in place Create a launch strategy Know your plan before you start your traffic and list building efforts
Alena Chapman “Try not to become a person of success, but rather a person of value.” - Albert Einstein. 15
3 Ways to Grow 1. Organically (Content Syndication) 2. Partnering / Product Launch 3. Retargeting / Pixel Ads 16
Your Chances of Success Increase … 17 When you implement all 3!
Have a List Service 18
Organic Growth 19 Ask people to sign up Have signup sheets at events Ask others to ask others Radio Shows/Interviews direct prsopects
Partnering – Product Launch 20 Create an Offer Establish the Schedule Create the “Copy” Share the Revenue Have an Opt-In/Lead Capture
Retargeting – The “Picture” 21
22
List Building Consideration # Value / Freebees / Content / Giveaways / Knowledge = What can you create?
List Building Consideration # When people opt-in you must connect Keep giving
List Building Consideration # Make an offer
Focus on the “Wants” 26 People will pay more for “wants” than they will for needs Determine your offers And do surveys to gain clarity or gather more information
Launching a Program – Set a Date Establish the Want Develop an Outline Give it a Name Register a Domain Create Copy Sales page Opt-in Auto responders s Create Back-end Shopping Cart Set up the product Affiliate program Get Partners Confirm Partners Get them Registered as an Affiliate Send them their copy Support them Launch! 27
Focus on Revenue Producing Activities In all of your doing-ness, activities, action-items, be certain to be on the track toward revenue building 28
This is NOT Complicated 29
The Questionnaire 30 Please download and answer to the best of your ability Please back your answers to Lindsay by Monday, March 16 th
Monday, March 16th at 12noon EST – 2 Hrs TLC Elite Spotlight Laser Coaching 31 Prepare your questions in advance Everyone get on the call 15 minutes maximum / request Everyone will have their opportunity
Your Questions Answered 32