Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Encouraging Creativity and Innovation 19

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc OBJECTIVES 1.A definition of creativity and an awareness of its importance in organizations 2.Insights about the three components that comprise creativity in individuals 3.Guidelines for how to increase creativity in organizations 4.A definition of innovation and an understanding of the relationship between creativity and innovation

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc OBJECTIVES 5.An awareness of the innovation process 6.An understanding of total quality as a base for spawning creative ideas 7.Insights about achieving quality and the quality improvement process

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Defining Creativity Importance of Creativity in Organizations Creativity in Individuals Creativity

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Creativity

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Increasing Creativity in Organizations – Challenge Workers – Establish Worker Autonomy – Afford Time for Accomplishing Work – Establish Diverse Work Groups Creativity

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Creativity

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Increasing Creativity in Organizations (continued) – Personally Encourage Workers – Establish Systems Support – Hire and Retain Creative People Creativity

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Creativity

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Defining Innovation Linking Innovation and Creativity The Innovation Process Innovation

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Innovation

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Innovation

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Innovation

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Essentials of TQM – Defining TQM – Importance of Quality – Established Quality Awards – Quality Improvement Process Catalyst for Creativity and Innovation: TQM

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Catalyst for Creativity and Innovation: TQM

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Catalyst for Creativity and Innovation: TQM

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Creative Ideas Based on TQM Expertise – Possible Creative Ideas Based on Crosby’s Work – Possible Creative Ideas Based on Deming’s Work Catalyst for Creativity and Innovation: TQM

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Catalyst for Creativity and Innovation: TQM

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc Catalyst for Creativity and Innovation: TQM

Copyright © 2012 Pearson Education, Inc. Publishing as Prentice Hall Copyright © 2014 Pearson Education, Inc