Mr. Wallace Hall Business & Computer Science Jonesboro Middle School

Wikipedia’s Definition O logo is a graphical element (ideogram, symbol, emblem, icon, sign) that, together with its logotype (a uniquely set and arranged typeface) form a trademark or commercial brand. Typically, a logo's design is for immediate recognition.[1] The logo is one aspect of a company's commercial brand, or economic or academic entity, and its shapes, colors, fonts, and images usually are different from others in a similar market. Logos are also used to identify organizations and other non-commercial entities.ideogram symbolemblemiconsigntypefacetrademarkbrand

mcdonalds logo." wikipedia.com. Web. 29 Jun

Have It Your Way "burger king logo." wikipedia.com. Web. 29 Jun

O "Chick-fil-A." wikipedia.com. Web. 29 Jun Eat Mor Chikin!

M’m! M’m! Good! "Campbell Soup Logo." wikipedia.com. Web. 29 Jun

Save money. Live better. "Walmart Logo." wikipedia.com. Web. 29 Jun

They’re Grrreat! "Frosted Flakes." wikipedia.com. Web. 29 Jun "tony the tiger." brandsoftheworld.com. Web. 29 Jun

Think Outside the Bun "taco bell logo." wikipedia.com. Web. 29 Jun

Tips for Creating a Logo O Must look good in black & white as well as in color O Choose font carefully: must be able to read when small; use only one font (no more than two) O Keep it Simple O Appealing to the eye O Recognizable from different angles O Organized layout O Must relate directly to the topics

"nike logo." logoblog.com. Web. 29 Jun Just Do It

Excellent Logo – the Nike Swoosh Simple Recognizable from any angle Looks good in any color and black & white Makes you think of speed and things being “right” (check mark) "nike logo." logoblog.com. Web. 29 Jun

Wikipedia’s Definition O A slogan is a memorable motto or phrase used in a political, commercial, religious and other context as a repetitive expression of an idea or purpose.mottophrasepoliticalcommercialreligious

Tips for Creating a Slogan O Keep it short and simple - No more than about 10 words O Make it memorable - Paints a picture in your mind O Explains why and how it is beneficial O Ask yourself what you want the reader to remember O Use keywords - use a thesaurus O Be creative! O Get input from others. Try writing several and ask which is best.

Excellent Slogans O “Betcha can’t eat just one.” – Lay’s O “Breakfast of Champions” – Wheaties O “Have it your way.” – Burger King O “Just Do It” – Nike O “You’re in good hands with Allstate.” – Allstate Insurance Company O “I’m Loving It” – McDonald’s O “Eat fresh” – Subway

Your Task Write a slogan and design a logo to promote reading and/or writing to elementary school students Create an original, colorful poster for an elementary Language Arts classroom to post which includes your slogan and logo. Today: Brainstorm, sketch a rough draft, and obtain peer feedback Tomorrow: Type up your poster and sketch or find clipart for your logo Friday: Add color and finishing touches