Aims of the workshop Share what we have done in Tayside with local Mums Share the challenges What about future opportunities

Co-production is the process of active dialogue and engagement between people who use services, and those who provide them” – Sir Harry Burns, Chief Medical Officer for Scotland Co-production: The Magic Ingredient

Situation Breastfeeding has significant health benefits for both the mother and her infant Breastfeeding can be difficult to establish Local women told NHS Tayside additional support by trained staff was needed Breastfeeding is difficult to continue in the community The cultural norm is formula milk feeding

What have we done? Research about feeding experiences Policy Mismatches Social media Co-production: The Magic ingredient

What do you think the challenges would be in a health care ward setting with: Challenges

Red tape Jargon Threatened Volunteers – not just breastfeeding mothers Local Volunteer centre

Working together Common goal Sharing knowledge Listening Respectful Equal partners Coproduction

Talk and listen to local women Peer support Breastfeeding Welcome scheme Mums and Babies Facebook Page Breastfeeding in Public film Project dayroom

Breastfeeding Welcome Scheme

Mums & Babies Facebook

Project Dayroom Babies take 9 months to make and then there is the pain you are told to push and push once more and then to push again Then in your arms a new born lies your baby boy or girl you have to stay in hospital, your life is in a whirl...Hospitals can be daunting where nurses run and zoom where can you escape the pace... ah yes the ward day room you sit in peace and enjoy the fact that you are now a mummy but the place is drab and dowdy and puts an ache back in your tummy What can you do to make this room a nicer place to be maybe a picture on the wall or a comfier settee? a table where to put your cup or a book to pass the time surely that not to much to ask, surely not a crime Well out there is an angel who is trying to do her best to make this room a nicer place where you can get some rest Her name is Alexis Rinaldy she is the one to see give her a donation and set her project free A picture, a table, some books or some cash I dont think that I am being to rash Get behind this wonderful thing if you know Alexis then give her a ring If you dont know her and you want to donate She would love to hear from you,, that would be great all donations are welcome in fact quite a boom just type up above....project day room Now, thank you for reading this little rhyme thank you for giving me some of your time lets pull together and make this true the person in the day room may one day be you Pauline Gilchrist 2014

Strathie Partnership

Co-production is a Magic Ingredient Building relationships with local women Local women have great ideas Local women are inspirational and creative Local women can reach local women better than NHS Key Successes

Co-production is the process of active dialogue and engagement between people who use services, and those who provide them” – Sir Harry Burns, Chief Medical Officer for Scotland Co-production: The Magic Ingredient