Objective Describe and evaluate how a magazine reaches it’s target audience Starter: Look at the following magazine cover and answer the questions dictated.

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Presentation transcript:

Objective Describe and evaluate how a magazine reaches it’s target audience Starter: Look at the following magazine cover and answer the questions dictated to you

What are magazine covers designed to do?

Questions 1.What does the title of the magazine suggest it is about? 2.Whay kind of people are on the cover? 1.What does the title of the magazine suggest it is about? 2.What kind of people are on the cover? 3.What colours or graphics are used and what connotations do they have? 4.Considering the features already mentioned and anything else you notice, who is the target audience and why do you think this?

Assignment Task Design the cover for one edition of a magazine aimed at an audience aged 10-13

1.What does the title of the magazine suggest it is about? 2.What kind of people are on the cover? 3.What colours or graphics are used and what connotations do they have? 4.Considering the features already mentioned and anything else you notice, who is the target audience and why do you think this? What are the key features of the following magazine covers?

Masthead Main Image Cover/selling Lines Tagline Magazine Cover Features Colour Graphics /Font Essential Info Puffs/Plugs Mode of Address

Masthead Main Image Cover Lines Tagline The name of the magazine This is the image which is most prominent on the magazine cover. These are subheadings, and tell us what features we can find out more about in the magazine. This is a phrase which tells us what the magazine is about. It captures the essence of the magazine.

These are the shapes or outlines used for emphasis The colours used in the design. Graphics Colour Scheme Essential Info Publisher, date, barcode, price PuffsPlugs Mode of Address Words or phrases on the cover of a magazine used to boost status Information about the contents of a magazine or newspaper given on the front cover How the audience is addressed – using YOU etc, people looking at reader…

As a class this morning we will analyse the cover page of a popular magazine. We will do this by annotating and analysing the magazine considering the effect on the reader. COLOUR COVER IMAGE LOGO MAIN OVERLAY SCHEME TAGLINE TITLE

The use of colour suggests…. The positioning of the men suggests…. The circular sticker is used to represent… The red outline on the white title suggests…. The lack of any other images suggests….

In order to get the higher marks you must show that you have successfully researched and planned your magazine cover. You have to be able to show evidence to prove this. You also must show you have identified your audience and have shaped your magazine to suit your demographic. Complete the planning sheet in detail to show you have thoroughly shaped your magazine for purpose.