Web Content and Customer Relationship Management Solution Paradigm shift in the web space Paradigm shift in the web space Solution Benefits Overview Solution Benefits Overview CMS Functionality Overview CMS Functionality Overview CRM Functionality Overview CRM Functionality Overview Summary Summary
The paradigm shift in web space Advances in Internet Technology provide affordable ways to increase sales and marketingAdvances in Internet Technology provide affordable ways to increase sales and marketing –ASP on-net solutions are making this possible –Ideal for small to medium sized businesses Embracing a sound internet strategy is critical - Consumers are increasingly searching products/services on the internet!Embracing a sound internet strategy is critical - Consumers are increasingly searching products/services on the internet! Change the way you market – proactively push consumers to your website knowing that enquiries will be handled expediently and professionally, building your prospect list automatically.Change the way you market – proactively push consumers to your website knowing that enquiries will be handled expediently and professionally, building your prospect list automatically.
Solution Benefits Overview A UNIQUE holistic platform handling Customer Relationship Management, Content Management, campaigns, and more!A UNIQUE holistic platform handling Customer Relationship Management, Content Management, campaigns, and more! Highly featured easy to use Customer Relationship Management (CRM) system (that is populated by easy to customise web forms) with SMS sales alerts/reminders/escalations, etcHighly featured easy to use Customer Relationship Management (CRM) system (that is populated by easy to customise web forms) with SMS sales alerts/reminders/escalations, etc Easily manage campaigns (with automatic opt-in/opt out and click through analysis of campaign success)Easily manage campaigns (with automatic opt-in/opt out and click through analysis of campaign success) Manage prospects, notes, set reminders, sales pipeline forecastings, etcManage prospects, notes, set reminders, sales pipeline forecastings, etc Shopping Carts, Forums, Secure Zone modules included..& more!Shopping Carts, Forums, Secure Zone modules included..& more! Rich Content Management System (CMS) - Easily manage ALL aspects of the websiteRich Content Management System (CMS) - Easily manage ALL aspects of the website
Manage ALL aspects of your website:-Manage ALL aspects of your website:- –Design and layout –Templates (Main, Secondary, , Print view, etc) –Web pages and their ALL content elements –Web forms (that auto populate the CRM) –Add lists and manage subscribers –Run campaigns –Create/add subscription boxes (subscribe to lists) –Create/add Frequently Asked Questions sections –Create/add Industry Content (totally customisable ‘buckets of things’ such as product, staff profiles, employment opportunities, etc) –Set up secure zones (members areas) –Manage shopping cart catalogues and products CMS functionality overview
CRM functionality overview Contact records self generate automatically from web forms that are filled out by consumersContact records self generate automatically from web forms that are filled out by consumers Multi step alert process (customisable) via SMS/ – ensures enquiry is handled quicklyMulti step alert process (customisable) via SMS/ – ensures enquiry is handled quickly Stand alone CRM for telemarketing, etcStand alone CRM for telemarketing, etc Sales pipeline reporting and forecastingSales pipeline reporting and forecasting Make notes and set reminders, tasks and meetingsMake notes and set reminders, tasks and meetings Run campaigns easily with auto opt-outRun campaigns easily with auto opt-out Run full analytics of click-through’s, etcRun full analytics of click-through’s, etc ‘Summary’ tab gives snapshot of client correspondence across all contacts within a company record‘Summary’ tab gives snapshot of client correspondence across all contacts within a company record
Summary Prospect and sell more efficiently using the webProspect and sell more efficiently using the web Maintain ongoing contact with clients and prospects – keeping them “warm”Maintain ongoing contact with clients and prospects – keeping them “warm” Manage sales team activity more effectivelyManage sales team activity more effectively Change the way you market–focus more on web marketingChange the way you market–focus more on web marketing Save overall marketing costs through streamline processes afforded by the solution and related web marketingSave overall marketing costs through streamline processes afforded by the solution and related web marketing Save on ongoing website update costsSave on ongoing website update costs Use a web solution with holistic functionality that is normally only affordable to the ‘Big Guys’