DANIELLE BELLIVEAU NOMI CUNEO GREG EDELSWARD BRAD SAVELSON JUSTIN YOUNG APRIL 4, 2014
What are we? Business Strategy Management Structure Staff Location
Inbound & Outbound Sales High profit, low margin Youth sports are becoming increasingly expensive Online sales are the overwhelming choice of consumers Low overhead of running an e- commerce store Warehouse Rental Warehouse space if valuable Distributors will pay for the space they would process anyways
Leagues & Organizations Retailers Individuals Middle class Dual income family More than one child participating in sports
Sales E-commerce In Bound Out Bound League & Organization Sales Warehouse Rental Distributor Rental Retailer Rentals Shipping & Receiving
Registration costs of sporting leagues & equipment is rising 5,000 sporting goods businesses in North America 1 Account for $413M of Canadian GDP 2 Few barriers to enter the industry Market demand subject to change
Our Merchandise: Drive our trucks to Canadian distributors to load merchandise Deliver discounted merchandise to our facility Hold equipment at our facility until sold Merchandise of renters: Distributors drive their trucks to our facilities to store equipment and apparel Unload the product and we store it at our facilities When retailers/distributors require their product, they can come and load their trucks with their stored products
Cold calling leagues & arenas Create database of names & s 15% off first purchase Social media & blasts Online sales via website & social media
Strengths Cost leadership Business to Business & Business to Customer Weaknesses Dependent on closeout deals New business owners Limited forecasting Opportunities Provide products for additional sports Create a mobile app for purchases & promotions Threats Large competition from already established companies Change in market demand
Break-Even Analysis Product Fixed cost $ Selling Price $ Average Percent Variable cost7% $ 3.50 Estimated monthly Fixed cost. $82, Break Even (example)851.2
Investors Wanted