FAIR PARTICIPATION BROCHURE & CD & HANDOUTS Ir G HENDERIECKX GIETECH BV
MARCH 2006GIETECH BV 2 BROCHURE & CD & HANDOUTS THERE IS A NEED FOR CONFIRMATION OF THE DATA EXPOSED DURING A VISIT ON THE FAIR. THIS CAN BE: 1. BROCHURE 2. CD 3. HANDOUT 4. BUSINESS CARDS
MARCH 2006GIETECH BV 3 BROCHURE & CD & HANDOUTS THESE INFORMATION CARRIERS ARE VERY IMPORTANT BECAUSE : 1. THEY ARE PERMANENT 2. THEY MUST REFLECT YOUR IMAGE 3. THEY MUST BE CORRECT 4. THEY INVITE TO BE KEPT AND CONSULTED
MARCH 2006GIETECH BV 4 BROCHURE & CD & HANDOUTS ONCE GIVEN, THEY CANNOT BE CORRECTED OR EXPLAINED OR TAKEN BACK ONCE GIVEN, YOUR IMAGE WILL BE INFLUENCED BY THEM FOR A LONG TIME !
MARCH 2006GIETECH BV 5 BROCHURE & CD & HANDOUTS BROCHURE IT WILL INFORM THE POTENTIAL CUSTOMER ABOUT YOUR : COMPANY (TYPE OF COMPANY, LOCATION…) PRODUCT (PER SECTOR / TYPE OF PRODUCT) CUSTOMERS (REFERENCES) CAPABILITIES (EQUIPMENT, CAPACITIES)
MARCH 2006GIETECH BV 6 BROCHURE & CD & HANDOUTS BROCHURE IS NOT FIRST PRIORITY : WORD OF PRESIDENT FAMILY HISTORY REWARDS OBTAINED…
MARCH 2006GIETECH BV 7 BROCHURE & CD & HANDOUTS BROCHURE MINIMISE NUMBER OF PAGES: 4 PAGES IS MOSTLY POSSIBLE FIRST PAGE: NAME, LOGO, MESSAGE, ADVANTAGE FOR CUSTOMER LAST PAGE: REFERENCES, LOCATION, CONTACT DATA OTHER PAGES: PRODUCTS AND CAPABILITIES AND TEST FACILITIES EDITION DATE
MARCH 2006GIETECH BV 8 BROCHURE & CD & HANDOUTS BROCHURE MATCH COLOURS IN BROCHURE: HAVE TO BE EQUAL TO YOUR COMPANY COLOURS FORMAT SHOULD BE “A4” (29,7 x 21 cm) CLEARLY PRINTING AND PICTURES HIGH QUALITY PAPER
MARCH 2006GIETECH BV 9 BROCHURE & CD & HANDOUTS THE VISITOR WILL RELATE THE QUALITY OF YOUR BROCHURE WITH THE QUALITY OF YOUR PRODUCT
MARCH 2006GIETECH BV 10 BROCHURE & CD & HANDOUTS CD * CAN BE BETTER TO HANDOVER ON A FAIR BECAUSE IT IS EASIER TO CARRY COMPARED TO A BROCHURE * SHOULD BE PROFESSIONAL AND SHOW LOGO, NAME AND COMPANY COLOURS * PUT IN A GOOD PROTECTIVE COVER, BOX…
MARCH 2006GIETECH BV 11 BROCHURE & CD & HANDOUTS CD * CONTENT CAN BE LARGER COMPARED TO A BROCHURE * MUST BE EASY STARTING AND IN COMMONLY USED FORMAT (SOFTWARE) * CONTENT MUST BE CLEARLY INDICATED AND THE PROGRAM DOES PROVIDE EASY TARGETTING OF CHOOSEN SUBJECTS
MARCH 2006GIETECH BV 12 BROCHURE & CD & HANDOUTS CD * INCLUDE PRODUCT DATA SHEETS * INCLUDE MORE DETAILED INFORMATION ABOUT PRODUCTION EQUIPMENT * INCLUDE MORE INFORMATION ABOUT TEST FACILITIES * INCLUDE MORE DETAILS ABOUT THE REFERENCES
MARCH 2006GIETECH BV 13 BROCHURE & CD & HANDOUTS HANDOUTS THESE CAN CONTAIN INFORMATION ABOUT : 1. PRODUCT DATA SHEET 2. SPECIAL PRODUCTS 3. COMMING EVENTS 4. ACHIEVING OF CERTIFICATES, AWARDS…
MARCH 2006GIETECH BV 14 BROCHURE & CD & HANDOUTS HANDOUTS THESE MUST : 1. SHOW COMPANY LOGO, NAME AND COLOURS 2. HIGH QUALITY PRINTING AND PICTURES 3. HIGH QUALITY PAPER 4. SHOW CORRECT INFORMATION IN A CORRECT LANGUAGE
MARCH 2006GIETECH BV 15 BROCHURE & CD & HANDOUTS BUSINESS CARDS SHOULD SHOW CLEARLY COMPANY NAME, LOGO AND COLOURS HIGH QUALITY PRESENTATION NAME AND TITLE AND RESPONSIBILITY INTERNATIONAL ADRESS AND PHONE NUMBERING AT LEAST IN ENGLISH LANGUAGE ON FRONT SIDE !
MARCH 2006GIETECH BV 16 BROCHURE & CD & HANDOUTS BUSINESS CARDS SHOULD SHOW PHONE & FAX NUMBER, AS WELL AS ADRESS AND WEBSITE PERSONAL DATA AND AT LEAST COMPANY CONTACT DATA PICTURE OF PERSON CAN BE USEFUL TAKE CARE OF FORMAT ! HIGH QUALITY PAPER NEVER COMPLETELY FILLED !