SMART Board Shauna Cromwell. Need Education Education –People who used SMART technologies early on were mostly educators in need of giving lectures at.

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Presentation transcript:

SMART Board Shauna Cromwell

Need Education Education –People who used SMART technologies early on were mostly educators in need of giving lectures at a distance.

Research David Martin comes up with the idea on a drive to upstate New York with partner Nancy Knowlton in In 1987 SMART Technologies is founded David Martin comes up with the idea on a drive to upstate New York with partner Nancy Knowlton in In 1987 SMART Technologies is founded

Development 1991 SMART introduces the world's first interactive whiteboard SMART sows the first seed for interactive whiteboards and continues to lead the product category SMART introduces the world's first interactive whiteboard SMART sows the first seed for interactive whiteboards and continues to lead the product category SMART forms strategic alliance with U.S. computer giant Intel ® Corporation The alliance results in joint product development, joint marketing efforts and Intel's equity ownership in SMART SMART forms strategic alliance with U.S. computer giant Intel ® Corporation The alliance results in joint product development, joint marketing efforts and Intel's equity ownership in SMART.

Commercialization SMART forms strategic alliance with U.S. computer giant Intel ® Corporation The alliance results in joint product development, joint marketing efforts and Intel's equity ownership in SMART. SMART forms strategic alliance with U.S. computer giant Intel ® Corporation The alliance results in joint product development, joint marketing efforts and Intel's equity ownership in SMART.

Innovation-Decision Process Knowledge Knowledge Persuasion Persuasion Decision Decision Implementation Implementation Confirmation Confirmation

S Curve The S Curve shows the steady increase of sales of the SMART Board. The S Curve shows the steady increase of sales of the SMART Board. Information obtained from Information obtained from Media Releases Media Releaseswww.smarttech.com

Early Adopters Who: Who: –Schools with a lot of money for technology –Teachers who are excited by technology Why: Why: –Have technology grants and more resources to bring in new technology –Not afraid of trying new things and are eager to have access to the newest technology available Who: Who: –Schools in poor districts –Teachers who are used to teaching a certain way Why: Why: –Not enough money for newer technology –Feel that there’s nothing wrong with their way of teaching or feel intimidated by the technology Laggards

Attributes of Innovations Trailability- Trailability- –By giving educators the ability to try the SMART Board in their classroom first where they can see the possibilities and experiment with what can be done with the SMART Board at their own pace Observability- Observability- –Educators seeing the SMART Board in action by a professional and a peer to see how easy it is to create lessons and see how it could be used could help the SMART Board get in more classrooms around the world

References US/About+Us US/About+Us US/About+Us US/About+Us