ACU Mobile Learning Research: Fall 2009 Results C. Brad Crisp, Ph.D. March 8, 2009.

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Presentation transcript:

ACU Mobile Learning Research: Fall 2009 Results C. Brad Crisp, Ph.D. March 8, 2009

Goals & Metrics Goals: 1.Longitudinal program assessment – Metrics – Classes 2.Research on IT adoption and usage – Motivation and impact of device selection? – Utilitarian vs. hedonic? Indicators: Attitude Impact Usage Dimensions: Overall Academic Social Entertainment

Year 1 Findings Attitude toward mobile learning devices as well as their perceived impact are very positive Attitude, impact and usage vary by device with iPhone users responding more favorably Academic usage and impact are lower than social and entertainment Findings largely replicated in Fall 2009

Attitude by Device over Time

m.acu.edu Usage by Device

m.acu.edu Usage by Class

m.acu.edu Usage by Device & Class

Top Academic Classroom Tools General purpose: (94%) Internet searches (88%) Calculator (81%) Calendar (79%) Clock (75%) Text messaging (54%) Targeted: Blackboard (81%) NANO tools (63%) Files (50%) ResponseWare (47%) Podcasts or videos (39%) Course blogs (30%)