Værdikæder i netværk og plug’n play supply chains John Johansen
Computer Industry Structure – Microprocessors Operating System Peripherals Applications Software Network Services Assembled Hardware IBM ……DECBunch All Products Fine, 2000
Computer Industry Structure – ? Microprocessors Operating System Peripherals Applications Software Network Services Assembled Hardware Intel MotoAMD Microsoft MacUnix HP Epson …… MicrosoftLotusNovel… AOLMicrosoft EDS … DellIBMCompaq… Fine, 2000
Extended Enterprise View IntraorganizationalInterorganizational Internal productivityExternal productivity Little awareness of Core-competenceCore-competence Internalized production Outsourcing Production planning Integrated Logistics Functional/departmental coordination Collaboration in the Supply Chain Network Dynamic org. structureBureaucratic org. structure
Supply Chain Business Processes Processes: –Customer Relationship Management - Key customers and performance level –Customer Service Management - Source of customer information –Demand Management - Balancing customer demand with firms supply capabilities (POS) –Order Fulfilment - Meet customers needs –Manufacturing Flow Management - MTO, ATO, MTS –Procurement - portfolio of suppliers, integration –Product Development and Commercialisation - Innovation, Time to market –Return Focal Company Tier 1 Customers Tier 2 Customers Tier 3 Customers Tier 3 customer End Customer Tier 3 Suppliers Tier 2 Suppliers Tier 1 Suppliers Tier 3 Supplier Initial Supplier Managed Process Links Monitor Process Links Not Managed Process Links (Douglas M Lambert, Martha C. Cooper, 2000) Down streamUp stream
Rooted and Footloos Operations
Network Optimisation Start Up site 1 Market growth - add new site add site 2 New market - add new site add site 3 Outsource or offshore close sites 6,9 & n add 3 rd party a,b,c Acquire competitor add sites o,p,q,r add sites 4..m More growth - add new sites Incremental, ad hoc decisions building a global networ k Emergent Network
Samarbejde, synkronisering og fælles mål
Konklusion?