“Alumbrado” Kissimmee Lake Front

“Alumbrado” as it is called traditionally in Colombia is a cultural celebration that takes place every 7 th of December throughout the cities of Colombia. It aims at commemorating the Immaculate conception of virgin Mary but most of all it is a day of joy, happiness and harmony which marks the beginning of the Christmas celebrations and resembles a time of light and peace. Streets and parks are lit up all over the country with candle lights all night long. In an effort to keep our traditions alive, as well as to, share them with the world, Alpha Productions has the support of the Colombian Consulate to bring a replica of this event to Orlando; this initiative has taken place in 2006, 2007, 2012 with great success and this year we are happy to continue the tradition and invite you to join us. Event Objectives

Location: Kissimmee Lake Front » Downtown Kissimmee Date: Saturday December 7, 2013 Hours: 3:00 PM to 8:00 PM Expected Attendance: 5,000 Admission: Free Main Attraction: -Candle Light Vigil- Other activities: Children Corner Main stage with local artist Traditional Food and professional vendors Arts and Crafts  AUDIENCE:  Demographics (ages 2-50+)  Economic Status (35K+)  All nationalities  TARGET MARKET: Central Florida Area  ADMISSION: Free  PARKING: Plenty available around the venue Event Details

Food Vendor – 2 Booth 10’ x 10’ (Tables and Chairs provided by vendor) – Only FOUR food vendor allowed – Production will try to combine types of foods to avoid competion – Food only beverages sold by event Investment: $ Promotional Vendor – Classified as any company which is incorporated under the State of Florida and offers a service and/or sells a product 1 Booth 10’ x 10’ includes one tent, one table, two chairs. (Corporate Tents welcome upon approval) Exclusivity is allowed based on availability, prices to be discussed separately Lighting decorations are encourage, prices for best decorated tent Investment $ Arts and Crafts Vendor – Classified as any artist who makes its own craft or art includes but is not limited to (Ceramics, Jewelry, Painting, Quilts, etc.) – Space for a 10’ x 10’ tent (tent and tables provided by artist, tent must be white and approved by event coordinator) Investment: $ (Limited spaces available) Non-Profit-Organization Booth Note: One NOP is awarded a space each year at no cost, the organization can showcase their mission as well as have the opportunity to fund raise. Submit applications separately winner will be notified by Nov. 30, 2013 – Any other NPO wishing to participate can purchase a booth space at a discounted price 1 Booth 10’ x 10’ includes tent, one table, two chairs. NPO Investment: $ Vendor Categories

TV: – Special Partnership with Telecafe, TV Colombia and RCN a Colombian International Channel broadcasting to 29 countries plus a post show presentation of the event on one of their programs –”Mi tierra” and “El Despecho”- – Telemundo, Channel 6, Channel 9 and Channel 13 community boadrs Radio: – Local Radio Stations FM and AM Print: – Newspapers: Local News Papers –TBA- Magazines: – TBA Others: – 10,000 Flyers – 1000 Posters – Social Media – Direct Electronic Mail And any other local community media………. Media Support

Layout

Blanca N. Pelaez: (407) Marina Marulanda: (646) Off: (407) You Tube Link to view video from 2012 Lake Eola Contact