Migratory Bird Treaty Centennial Telling Our Centennial Story June 14, 2016 Partners Forum Webinar #4 Rachel Fisk Levin

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Presentation transcript:

Migratory Bird Treaty Centennial Telling Our Centennial Story June 14, 2016 Partners Forum Webinar #4 Rachel Fisk Levin

Migratory Bird Program - Conserving America’s Birds Migratory Bird Treaty Centennial Partners Forum Purpose Bring together diverse conservation and bird-related organizations to: Learn about the Centennial celebration and what FWS and partners are doing Discover ways to align Centennial messaging with projects you’re already doing Gain resources and connections

Migratory Bird Program - Conserving America’s Birds Migratory Bird Treaty Centennial Create awareness, promote key actions, increase support, and expand opportunities for engagement in the conservation of migratory birds. Centennial Celebration Goals

Migratory Bird Program - Conserving America’s Birds Today’s Partners Forum Centennial storylines Event & activity ideas Metrics to measure our successes Feedback on Partners Forums Topics

Migratory Bird Program - Conserving America’s Birds Media Story Lines

Migratory Bird Program - Conserving America’s Birds Migratory Bird Conservation It takes partnerships Early days of migratory bird conservation Bird conservation successes How will you celebrate August 16 th ? New and innovative conservation strategies, tools & tactics Need inspiration? Timeline of bird conservation milestones: Past, Present, and Future

Migratory Bird Program - Conserving America’s Birds State of North America’s Birds Report Key Points of Interest Global seabird populations have declined nearly 70% since the 1950s Most boreal bird species are doing well, except for those that migrate to Central and South America Most tropical forest bird species are at risk of extinction, but there are some positive trends It will take continued coordination among the U.S., Canada and Mexico to protect migratory birds

Migratory Bird Program - Conserving America’s Birds State of North America’s Birds Report “Everybody wins with bird conservation” Strong science can guide sound public policies to protect birds Corporations can be sustainability leaders The decisions we make in our everyday lives can make a difference for birds

Migratory Bird Program - Conserving America’s Birds North American Ornithological Conference Every four years, 2,000+ attendees Brings together leading scientists, researchers, students and others Workshops, training classes, symposia, roundtables, field trips, and networking events summary-9cca73ad2f044f8790ca08d7f1d28536.aspx summary-9cca73ad2f044f8790ca08d7f1d28536.aspx Will you be there?

Migratory Bird Program - Conserving America’s Birds Simple, Personal Actions Buy bird-friendly products Buy Federal Duck Stamps Volunteer at a refuge, park or sanctuary Keep the feeders less than three feet or greater than 30 feet from windows/reflective surface Keep cats indoors Pledge to Take Action for Migratory Bird Conservation

Migratory Bird Program - Conserving America’s Birds Bird-Friendly Practices Assess your building for risk of bird/glass collisions Implement bird-friendly practices Recycle/use recycled products Reduce use of chemicals in business processes, office cleaning, etc. Educate staff birds/collisions/buildings-and-glass.php For building owners and managers

Migratory Bird Program - Conserving America’s Birds Special Days/Weeks International Migratory Bird Day can be celebrated year-round 2016 Pollinator Week: June National Public Lands Day: Sept. 24 National Hunting and Fishing Day: Sept. 24 National Wildlife Refuge Week: Oct And their connection to the Centennial

Migratory Bird Program - Conserving America’s Birds USFWS Social Media Channels & Handles USFWS_Migratory USFWS feed: usfwshq Centennial image group: Bird Year List serv: #birdyear

Migratory Bird Program - Conserving America’s Birds Centennial Activity Ideas

Migratory Bird Program - Conserving America’s Birds Newsletter and List Servs Getting the word out

Migratory Bird Program - Conserving America’s Birds Press Releases Get the media on board

Migratory Bird Program - Conserving America’s Birds Partner with USFWS Nationally or regionally

Migratory Bird Program - Conserving America’s Birds Distribute Centennial Materials The Nestbox is here for you!

Migratory Bird Program - Conserving America’s Birds Citizen Science Projects Build lifelong conservationists Helping youth & adults appreciate and support birds Raise awareness and contribute to bird conservation knowledge base

Migratory Bird Program - Conserving America’s Birds Metrics

Migratory Bird Program - Conserving America’s Birds Evaluating the Centennial Number of Centennial-themed events/activities, or events/activities where Centennial was incorporated Adults (18+) who attended/participated in an event Kids who attended/participated in an event Partner organizations collaborating on an event Number of articles/mentions Social media engagement (including use of #birdyear) Other suggestions? Showing our successes

Migratory Bird Program - Conserving America’s Birds Next Steps For the Service Continue posting regularly to social media Continue sending list serv updates Plan the next Partners Forum using your feedback For You and Your Organization Create original content and share Service & partner posts Send us your social media accounts so we can follow! Commit to doing one social media post per month between now and December 2016 Create & pitch original print media content Participate in future Partner Forums Use & share Nestbox tools Work with your regional Centennial coordinator What else will you do?

Migratory Bird Program - Conserving America’s Birds Migratory Bird Treaty Centennial What made you attend one or more Partners Forum? What have you found most useful/interesting? What could we do, if anything, to improve on the format and/or content? Any other feedback? We want your feedback!

U.S. Fish and Wildlife Service Migratory Bird Program Conserving America’s Birds U Thank you! Rachel Fisk Levin Remember... the Centennial of the signing of the Treaty is August 16, 2016!