 2001 Prentice Hall, Inc. All rights reserved. 1 Chapter 22 - i-mode Outline 22.1 Introduction 22.2 Japan’s Telecommunications Industry and Infrastructure 22.3 i-mode innovations i-mode Technology i-mode Business Model 22.4 i-mode Data Service 22.5 DoCoMo and i-mode in the Global Market 22.6 Programming i-mode 22.7 Pixo Internet Microbrowser 2.1 Setup 22.8 Common cHTML Elements 22.9 Headers Linking Images Changing Text Color with Special Characters and More Line Breaks Unordered Lists Nested and Ordered Lists Internet and World Wide Web Resources

 2001 Prentice Hall, Inc. All rights reserved I-mode Business Model Fig. 22.1i-mode network model

 2001 Prentice Hall, Inc. All rights reserved I-mode Business Model Fig. 22.2An example of an i-mode phone. some i-mode handset models support color displays “i” button connects the user to the i-mode service

 2001 Prentice Hall, Inc. All rights reserved I-mode Data Service

 2001 Prentice Hall, Inc. All rights reserved. Outline Wireless Welcome to i-mode! fig22_04.html (Courtesy of Pixo.) paragraph tags mark up text to be displayed specifies cHTML DTD

 2001 Prentice Hall, Inc. All rights reserved. Outline Wireless > 14 Level 1 Header 15 Level 2 header 16 Level 3 header 17 Level 4 header 18 Level 5 header 19 Level 6 header fig22_05.html … tags mark up header level n

 2001 Prentice Hall, Inc. All rights reserved. Outline 7 (Courtesy of Pixo.)

 2001 Prentice Hall, Inc. All rights reserved. Outline Wireless Internet Search Engines Click on the Search Engine 15 address > 18 Google Ask Jeeves fig22_06.html href attribute specifies address which the hyperlink references text between the tags anchors the link

 2001 Prentice Hall, Inc. All rights reserved. Outline 9 (Courtesy of Pixo.)

 2001 Prentice Hall, Inc. All rights reserved. Outline Wireless > fig22_07.html element img marks up an image height and width attributes can be specified value of the alt element displays if the image cannot be displayed

 2001 Prentice Hall, Inc. All rights reserved. Outline 11 (Courtesy of Pixo.)

 2001 Prentice Hall, Inc. All rights reserved. Outline Wireless Wireless cHTML supports text formatting The i-mode phone displays 19 different text colors Have fun learning to program 22 for i-mode! fig22_08.html sets text color

 2001 Prentice Hall, Inc. All rights reserved. Outline 13 (Courtesy of Pixo.)

 2001 Prentice Hall, Inc. All rights reserved. Outline Wireless Text Formatting All information on this site is © 17 Deitel & Associates, There are > 24 million i-mode 20 users. This is < 21 ¼ of Japan’s population fig22_09.html element hr rendered as an horizontal rule &code; represents a special symbol tags indicate bold text

 2001 Prentice Hall, Inc. All rights reserved. Outline 15 (Courtesy of Pixo.)

 2001 Prentice Hall, Inc. All rights reserved. Outline Wireless Internet Search Engines Click on the Search Engine address to go to 15 that page tag begins a new unordered list --> and tags --> 21 Google Ask 24 Jeeves fig22_10.html ul element marks up an unordered list tags contain list elements

 2001 Prentice Hall, Inc. All rights reserved. Outline 17 (Courtesy of Pixo.)

 2001 Prentice Hall, Inc. All rights reserved. Outline Wireless Best Internet Features Meet new people. 17 Access to new media: New games 22 New applications: For business 27 For pleasure fig22_11.html nested lists are lists within other lists element ol marks up an ordered list by default ordered list items ordered by numbers

 2001 Prentice Hall, Inc. All rights reserved. Outline 19 (Courtesy of Pixo.)