The Evolution of Business Models on a Global Scale Theresa P. Bui Director, Product Marketing

Confidential 2 IoT by the Numbers in 2020 $1 Trillion in Net New Revenue 16.4 Billion Devices 20% YOY Growth Source: Machina Research, 2014

Confidential 3 …and what that all means to you Source: Machina Research, % 31% 29% By 2022, Security/Home Automation will account for almost 40% of all connected devices 33%

Confidential 4 Number/Complexity of Relationships TSP Content Provider OEM Mobile Operator Partner Content Provider OEM Complex Devices Vehicle (Few Sensors) Vehicle (Few Sensors) # and Complexity of Applications Application (Safety & Security) Network Operator..n Network Operator 2 Network Operator 1 # and Complexity of Networks Transport Devices Application (Safety & Security) Transport (One Network) Connected Devices Business Complexity Becomes the Norm

Confidential 5 You are fueling the growth of cellular connectivity It’s not about the number of devices, it’s about the reliance of a cellular gateway to the cloud Source: Machina Research, 2014

Confidential 6 Benefits of Cellular for IoT Deployments Unlimited area coverage Device data management Remote device management QoS and traffic monitoring Security and access control Resource optimization Ease and speed of installation

Confidential 7 Jasper customers across industries Connected Car Smart Metering Agriculture Home Security & Automation Healthcare Wearables Phones & Tablets Manufacturing Food & Beverage Advertising Retail UBI

Confidential 8 Jasper customers across industries Connected Car Smart Metering Agriculture Home Security & Automation Healthcare Wearables Phones & Tablets Manufacturing Food & Beverage Advertising Retail UBI 140 Security customers 9% of customer base 21% of devices on Jasper

Confidential 9 1 Enables Remote Support 2 Provides Global Scale with Local Support 3 Centralizes Management 5 Opens New Revenue Enables Remote Support 4

Confidential 10 1 Increases customer experience and QoS 2 Provides Global Scale with Local Support 3 Centralizes Management 5 Opens New Revenue Customer support calls related to device connectivity average 25 minutes to resolve. Customers average 7.5 minutes - a 58% reduction in mean time to resolution. New geographic markets can take months to launch, with heavy capital investment. One customer launched in the Middle East in less than 6 months, 8 months earlier than anticipated. An average IoT device requires 73 real-time adjustments/year. One customer has implemented zero-touch deployment and monitoring, from factories in Taiwan to customer installation to ongoing monitoring. Reduction of avoidable truck rolls increases increases with each new geographic market. One customer cut on prem customer support costs by 60% Enables Remote Support 4

Confidential 11 Lessons Learned from Connected Car

Confidential 12 Connected Car Example Model: Sponsored Data/Content Network Operator Sponsored Content Vehicle Owner Sponsorship Revenue App Provider 2 $ 3 Cost to OEM Plan MB free version (base version) Plan month free trial, 500 MB (select vehicles) Sample Plans (Offers) OEM 1 $ Free Access $$

Confidential 13 Are you equipped to capitalize on this opportunity? + Service Types Offer Types Trials Subscription Bundle Usage based ….. + Regions North America EU Japan China ….. Partners + Configurations +

Confidential 14 Single Management Interface 3 rd Party Applications Partners Service Lifecycle Management

Confidential 15 CREATE DEPLOY (Launch) MANAGE MONETIZE OPTIMIZ Global SIM Business Insights CapabilitiesServices P 3 rd Party Mobility Services Active ADAS 3 rd Party Apps Operator Services Monitoring Safety & Security Diagnostics Access Service Usage & Engagement Insights Loyalty & Retention Yield Management Customer Experience Partner Management Provisioning Policy Management Metering Partner Settlement Multi-Party Rating & Invoicing Deep Network Diagnostics Robust APIs

Confidential 16

Confidential 17 Control Center

Confidential 18 Thank you

Confidential 19 Average Security/Home Automation Customer Cost Savings: Software, Support and Network Spend 27% Support cost savings through diagnostics and preventive automation 18% Network-spend savings through usage management and rate plan optimization 17% Software development and maintenance cost savings