How is creativity managed in Raintree? Aleksei Udatšnõi 30. march 2010.

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Presentation transcript:

How is creativity managed in Raintree? Aleksei Udatšnõi 30. march 2010

Contents Introducing productive creativity Creativity in software development Managing creativity (tips and tricks) Role of Manager

Productive creativity Example: BarcaBarca

Productive creativity Inspiration Collaboration Business objective

Productive creativity Inspiration Collaboration Business objective = Innovation

Creativity in software development Introducing new technologies Improving existing processes Performance optimization User-interface

Introducing new technologies Programming languages Database engines Telecommunication

Improving existing processes Software architecture Integrated development environments Source management Build automation

Performance optimization Application speed Database queries IT resources

User-interface Before

Creative user-interface After

Managing creativity Suitable tasks – Open ended, allowing some freedom – Encouraging extra mile effort

Managing creativity Suitable tasks – Open ended – Encouraging extra mile Time for independent research

Managing creativity Suitable tasks – Open ended – Encouraging extra mile Time for independent research In-house presentations

Managing creativity Suitable tasks – Open ended – Encouraging extra mile Time for independent research In-house presentations Align creativity efforts with business goals

Role of Manager Set strategy and objectives, but let them play !

Questions?

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