Vicon Channel Partner Program ISC West Sales Meeting
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. March 30 Today. Action: Final review of partner CPP classifications (due Thursday, April 2) –Incl. Direct partners’ discount structure Action: TALK TO YOUR ACCOUNTS! – from Bret about CPP and new pricelist is coming April 6… make sure they are prepared 2
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. April April 6 communication to existing channel –Explanation of change in our GoToMarket model –New MSRP pricelist introduced (live April 15) April 7 communication to ‘everyone’ –Generic PR introducing our new CPP and move into distribution Action: FOLLOW UP WITH YOUR ACCOUNTS! –Label –Discount –Distribution process –Quotes –Projects in pipeline 3
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. April 15 New MSRP pricelist live! –All new quotes must use new pricelist –All new quotes must use new discount structure for partners (whether partner purchases through Vicon or distribution) New “new reseller” sign up process live Action: FOLLOW UP WITH YOUR ACCOUNTS! –Pricelist –Discount structure –Quotes –Projects in pipeline –Distributor(s) of choice 4
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. May 1 Last day to get projects quoted using old price structure / discount structure What about projects in the pipeline that are just about to be quoted? Discretionary transition period from April 15 to May 1 to get non-quoted projects quoted using old price structure and/or discount structure 5
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. June 1 OFFICIAL LIVE DATE All of your accounts that are moving into distribution MUST be purchasing from a distributor by this date! 6
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. Channel Partner Program Details 7 Product discounts and project pricing support Joint marketing opportunities Dedicated partner management Pre-system configuration services Purchase from authorized distributor Revenue requirements Training requirements Approval by Vicon sales team
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. Distributors and Partner Classifications How does a distributor know which classification partner is at? 8
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. Channel discount structure 9 *Project registration requests available
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. Channel discount structure 10 Price quoted to distributor 1 Price quoted to reseller 2 Credit by Vicon 3 Net distributor cost & margin 3434
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. Local Distributors? Need to play by the new rules Channel Partner Program discount structure is to shape distributor behavior Scenario 1: Ship into local distributor at 55% off MSRP Scenario 2: Local distributor acts as a distributor and as a VAR selling direct to end users 11
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. 12
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. 13
This information is confidential and is not to be provided to any third party without Vicon Industries Inc.’s prior written consent. 14