Background  Company Details –Watford, Limited Company, 2002 –Private, internally funded, 2 Directors  Product Details 100% designed, written, owned by us –Rental model, per month, no minimum –Dedicated or Shared server basis

Why ?  I’m a businessman, I like to think so anyway, run SME Businesses for 15 years  Myriad of applications to run & manage a business  Contacts (ACT/Goldmine), Accounts (Sage), SBS (Outlook), File Management  Internet Web sites, e-Marketing, online Catalogues  Islands of information, little or no integration, duplication, repetition, disuse  Complex, Expensive, Conditioned to work this way …. Not out of Choice …. Not out of Choice

So… What would we choose ?  No Capital investment or Expensive server required  Low monthly fixed KNOWN cost  One integrated Business system where all company data is entered only once  Accessed through free already installed Browser  Available 24/7 anywhere  No local installation, configuration or disruption  Remote Support  Backups automated …. That’s Better!!

Well… That is !  Simplify the Use of Computers in Business and Reduce the cost of IT  3 Examples  Northern Ireland company –Paid for by Lower cost base –Savings in Postage  Healthcare products distribution –Paid for by 2 staff saved in Customer care  Internet Power Systems Ltd. –5 Staff, no office –Laptop, Vodafone Data Card, Skype, Web cam, data the complete office is with me, wherever

Marketplace  SME’s employees  DTI stats 411,000 in the UK  5,000 = 1.2%  £300 per month = £18m  Approx 2 Million in Europe

Plans  This Year Clients  Investment build to  2010 Relationship with large Telco to maximise market penetration –Marketing resources, customer audience –5-7 year customer retention with