Freelance Journalist, Editor & Digital Media Strategist

 From years, I have been serving as Freelance Journalist while performing as editor and Proofreader.  Just not developing content and copywriting is my work but being as a professional, I have worked as Digital Media marketer to enhance viewers’ visibility and traffic across all social platforms.  Some of my work samples are portrayed below this slide to have better idea of what I have worked on!

Writing Blogs & Breaking News for Technology and IT websites…!

Propakistani.pk; Pakistan’s leading IT and Technology News Website

Etechcrunch.com

Founded Digitaldips.pk (A Hangout with Pakistani Freaks) Website that is covering news and technology with pros and cons of brands. Gaining significant visitors at good pace.

Pakistantribe.com

Zameen.com; A Largest Property Portal

Newstribe.com

Pakistan Herald.com

Outlook of Digital Media Strategies for Clients..!

Social Media Objectives Delivered  Method Action Plan #1Action Plan #2Action Plan #3 Objective Increase overall interaction on all social media platforms Growing the base & increasing the professionalism of Native media makers Develop content for initial release on the Internet Social Media Tactic Raise awareness of products. Create buzz on social media about upcoming products. Connect to Local social media and blogging community. Promote online content within social networks. Monitor engagement levels in order to strengthen content. Measurement Number of likes RTs/Shares People Reach Mention Reach Views Benchmark 200,000 talk about RT/Share for each post 40% increase for tweeted links click-throughs 18,000 Views Audience Retention scores higher than average Method/Tools Hashtagging products Scheduling posts at best times Find relevant opportunities for re- posting Targeting interested audiences through hashtags Smart integration of cross platform

Creating a Social Media Policy for client taking in view these aspects… Stay on brand Stick to basic standards Target audience Numerous platforms Regular Monitoring

Key Metrics for Social Media Strategy… The social media strategy for clients have following rewards:  Enhance Brand Awareness, in Social Media.  Increase brand prestige, among customers, across social media.  Defend critical comments, concerning clients, through diffusion and viral marketing.  Build positive perception of the brand.  Gain competitive advantage by providing customer-centric applications.  Identify insights of the target audience.

Delivering Content Calendar Outline..! What should we be doing on social media? Other than That……….  Religious/National Holiday posts  Quizzes and Competitions  Introduction of New tabs and Applications  User Friendly Videos  Creating a Buzz on Social Media before launch of a new product  Viral of new campaigns  Monitoring

INFORMATIVE POST IDEAS

DID YOU KNOW POST IDEAS Did you know that FB navigation bar changes according to the country you're at?

FUN ACTIVITY POST IDEAS

APP OF THE WEEK POST IDEAS

Online PR & Strategy Management Digital Influence Program Strategy Online Media/ Influencers Relations Words of Mouth/ Viral Marketing Social Media, Writing Blogs and Micro Blogs Viral Video Online PR & Social Marketing

Successful Campaign Ideas For Clients and Their Enhanced Fan Base!

With interactive posts and activity at Pakistan Telecommunication Facebook page, managed to build a huge fan base as shown below!

Creating engaging content and developing trends at Twitter leading to greater number of followers as shown here!

Developing trend for Client(PTCL) to enhance followers’ traffic at Twitter!

Another Client Followers’ base at Twitter!

YouTube The Google of Online Video Social Network Sites (Facebook, Twitter etc.) Video Sites: Vimeo, Dailymotion and others Viral Video Marketing and its Landscape The term viral video refers to video clip content which gains widespread popularity through the process of Internet sharing, typically through or IM messages, blogs and other media sharing websites. Viral videos are often humorous in nature and may range from televised comedy sketches and unintentionally released amateur video clips.

Copywriting for Projects under JawahirDotNet (An IT Outsourcing Service Provider)

Dissertations for Birmingham College, United Kingdom!

Thanks!