MARUTI SUZUKI By- Rafiul Hassan Khan MBA-HM CHANGEOVER MANAGEMENT OF

INTRODUCTION Type - Public Traded as -BSE: ,NSE: MARUTI Industry -Automotive Founded -1981(as Maruti Udyog Limited) Headquarters -New Delhi, India Key people - Shinzo Nakanishi, Managing Director and CEO Products - Automobiles Revenue - 37,522.4 crore (US$7.61 billion) ( ) Net income -2,288.6 crore (US$ million) ( ) Employees 6,903 Parent -Suzuki Motor Corporation Website - marutisuzuki.commarutisuzuki.com

subsidiary company of Japanese automaker Suzuki Motor Corporation.Suzuki Motor Corporation Accounting for over 45% of the domestic car market in passenger car segment. On 17 September 2007, Maruti Udyog Limited was renamed as Maruti Suzuki India Limited.

MANAGING DIRECTOR Shinzo Nakanishi CHAIRMAN OF THE BOARD R.Bhargava Davinder Brar Osamo Suzuki Pallavi Shroff Amal Ganguli Manvinder Banga DIRECTORS ORGANIZATION STRUCTURE

PRODUCTION MILESTONES 1st vehicle produced, December ,00,000 vehicles produced by August, ,00,000 vehicles produced by June, ,00,000 vehicles produced by March, ,00,000 vehicles produced by April, ,00,000 vehicles produced by October, ,00,000 vehicles produced by March, ,00,000 vehicles produced by June, ,00,000 vehicles produced by December ,00,000 vehicles produced by April, ,00,000 vehicles produced by April, 2004

CHANGEOVER MANAGEMENT MARUTI SUZUKI INDIA LIMITED RENEWING its efforts at cutting costs and improving productivity, Maruti Udyog Ltd (MUL) has drawn up a new human resources policy, which for the first time, entirely links performance to pay packets for all its executives and managers. In the run-up to the new remuneration system, the company has also developed a new performance measurement and development method along with the noted consultant, Mr. M.B. Athreya. The performance measurement process will complement the new remuneration system. Maruti has introduced a unique 360-degree feedback system, starting with its senior leadership. The new system has been co-developed with Ernst & Young and has been put in place recently. VRS-Volunteery Retirement Scheme

EMPLOYEE QUALITY MEASURES Kaizen is based on the concept of making incremental improvements in our products. It incorporates a series of continuous small and simple improvements, which aim at involving employees at all levels.

BUSINESS STRATEGY Maintain and enhance their product range Increase reach and penetration Increased availability of automobile finance Secure repeat purchases by offering a “360 degree customer experience” Continue to benchmark their manufacturing capabilities

NEW BUSINESS INITIATIVES They have recently launched new initiatives to develop the market for automobile insurance, automobile finance, leasing and fleet management, and pre-owned cars. They aim to provide customers with a “one-stop shop” for automobiles and automobile-related products and services, and build on their wide customer base and extensive sales and service network to make available to their customers a wide range of Maruti-branded services at different stages of ownership, which they refer to as the “360 degree customer experience”

Atithi Devo Bhava: One-stop shop Inspired by the spirit of India. Atithi Devo Bhava, in Sanskirit, means “a guest is like God”. It captures the Indian tradition of honoring guests. It's also the inspiration for the welcome you’ll receive at a Maruti Suzuki dealership, and the caring relationship they share with those who drive their cars

PRODUCTION MANAGEMENT SYSTEM Production Management System (PMS) is the next step towards moving ahead to sustain the momentum. It is a strategy to achieve Manufacturing Excellence evolved through participative approach. The system is people driven and ensures involvement of all levels (Managers, Executives, and Supervisors).

The concept ensures participation and error free communication. The result is clarity of content, better understanding and openness towards feedback. These values make PMS a sustainable system. Having achieved the target of selling a million cars in the financial year , PMS has lead the production team towards greater enhanced productivity with perfection. PMS is derived from the basic Japanese principles of 5S, 3G and 3K

FLEET MANAGEMENT SYSYTEM IN MARUTI SUZUKI INDIA LTD The Background The Challenges The Benefits