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PRESENTATION INSTRUCTIONS PRIOR TO PRESENTING, YOU WILL NEED TO CUSTOMIZE THIS PRESENTATION. FIRST SAVE THIS POWERPOINT DOCUMENT TO YOUR COMPUTER AS THE MASTER LISTING PRESENTATION. THIS WILL ENSURE YOUR CUSTOMIZATION SAVES FOR FUTURE PRESENTATIONS. The slides in this Presentation are placed in the recommended order in which they should be presented. This presentation is animated. It is recommended you review in presentation mode first to become familiar with the pace of the animations. You may adjust the animations if you wish. This sign will alert you that the slide needs to be customized with information specific to you, your company and/or your local market. Once you have inserted your information on the slide, please delete this instruction box from the slide. ENTER YOUR COMPANY DBA HERE DELETE THIS SLIDE BEFORE PRESENTING

ADDITIONAL RESOURCES Log into Coldwell Banker Works, then click the resources below: Listing Presentations in coldwellbankerworks.com Seller Services Presentation Tutorial Seller Services Print Tools in coldwellbankerworks.com (including the Home Enhancement Guide, Seller Services Guarantee and Price Your House for Success DVD) Seller Services Print Tools in coldwellbankerworks.com Statistics for presentations Post Listing Presentation iPad Listing Presentation You may also access FREE Microsoft PowerPoint classes in Coldwell Banker University ENTER YOUR COMPANY DBA HERE DELETE THIS SLIDE BEFORE PRESENTING

MARKET ANALYSIS REPORT Steve Seller 123 Kukui St. Anytown, NJ Prepared by: Bob Lightbourn RB Coldwell Banker Island Properties Customize this page with yours and your seller’s information Island Properties

Expertise & Qualifications Specialties North Shore and Upcountry Maui Background 30 Years experience as a Maui Realtor Awards & Certifications Voted Realtor of the Year for 2013 by the Realtors Association of Maui Graduate Realtors Institute (GRI) YOUR PHOTO HERE

© 2013 Coldwell Banker Real Estate LLC. A Realogy Company. All Rights Reserved. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each Office is Independently Owned and Operated. Coldwell Banker ® and the Coldwell Banker Logo are registered service marks owned by Coldwell Banker Real Estate LLC. Each agent and broker is responsible for complying with any consumer disclosure laws or regulations. Why Coldwell Banker? Coldwell Banker is one of the most well-known and well- respected real estate organizations in the country and across the globe. Buyers are drawn to Coldwell Banker listings because they expect a high level of professionalism and integrity from Coldwell Banker agents.

 Global presence: 47 countries/3,000+ offices  Over 109 years providing real estate service  $225+ billion in U.S. sales volume in 2015 Source: 2015 data for Coldwell Banker® affiliated offices throughout the world

coldwellbanker.com  Coldwellbanker.com ® had more than 600,000 LEADS in 2015  Coldwell Banker has the HIGHEST conversion rate in the industry  Mobile devices account for half of our traffic ENTER YOUR COMPANY DBA HERE Source: 2015 Coldwell Banker® data from affiliated offices

Coldwell Banker ® Web Partnerships Your house will also be promoted on multiple partner websites Properties listed at $1,000,000 or higher will also be featured on these luxury websites SMITH & SMITH REAL ESTATE

Rapid Response  Our lead management system notifies me immediately  When homebuyers inquire about your house, they want a rapid response SMITH & SMITH REAL ESTATE

LOCAL EXPERTISE Island Properties Why Coldwell Banker Island Properties?

About Coldwell Banker Island Properties Company Statistics  5 offices - Islandwide Coverage  190 Sales Associates  $520 Million in Sales Volume in 2015  Over 640 Closed Transactions in 2015  Top Selling Real Estate Company on Maui for Over 15 Years Island Properties When you hire me to market your home, you get a synergistic team of well trained, responsive professionals known for their integrity and knowledge of the Maui market

We strictly abide by the Code of Ethics of the National Association of Realtors All Coldwell Banker Island Properties agents adhere to the Realtors Pledge of Performance and Service The Pledge is divided into 3 parts Duties to customers and clients Duties to the public Duties to other agents

Island Properties

LIST SALE 182 Days Realtors Assn of Maui 137 Days Coldwell Banker Island Properties Average days on market including approximately 60 day escrow period

My Objectives  Help You Price your home competitively  Help you prepare your home for sale  Market your home to the maximum number of qualified potential buyers  Explain the process and keep you informed  Help you negotiate the best price and terms  Get your home sold within your timeframes  Take the stress out of the sales process Island Properties

Coldwell Banker ® Seller’s and Buyer’s Promise  Coldwell Banker was the first national brand to guarantee its services  This document outlines the full scope of services I will perform as your exclusive listing agent  List your home with the confidence a guarantee provides ENTER YOUR COMPANY DBA HERE

…Followup Give you feedback on all showings Solicit input from Realtors who have shown you home Update you on internet marketing results

Island Properties ABOUT YOU AND YOUR HOME

About You Why are you moving? What is your timing for selling? What is your timing for moving? What role does timing and pricing play in your decision? What are you looking for from me? What challenges, if any, do you see in selling your home? SMITH & SMITH REAL ESTATE

About Your Home What are your favorite things about your current home and neighborhood? What do your friends like about your home? What are some of your favorite memories that have taken place in your home? What amenities are around you (parks, restaurants shopping, transportation, etc)? SMITH & SMITH REAL ESTATE A DD H OME P HOTO H ERE

MARKETING PLAN Island Properties

Source: The National Association of Realtors ® Profile of Home Buyers and Sellers. Information Sources Used in the Home Search (% of Home Buyers) ENTER YOUR COMPANY DBA HERE This slide is most useful if the seller is insisting on extensive print ads. Delete if it is not necessary.

Internet Marketing Activities  IslandProperties.com (over 1000 unique visitors/month)  Maui Multiple Listing Service(MLS) ( exposure to over 1500 active Realtors)  ColdwellBanker.com (over 3 million unique visitors/month)  Zillow, Realtor.com, Trulia (the three largest national RE search sites)  BobLightbourn.com (exposure to my personal client database)  Youtube (the second largest internet search engine)  ListHub (your listing distributed to 57 outside websites) *2014 National Association of Realtors ® Profile of Home Buyers and Sellers. Nine in 10 home buyers used the Internet to search for homes* Island Properties

Marketing Activities To showcase your property I will: On this slide, you will include the marketing activities.  Photograph the exterior and interior  Promote in-house at our broker meeting  Schedule a Broker Caravan  Hold an Open House  Create a professional listing flyer  Send an e-flyer to all RAM members  Send out “Just Listed” postcards to your neighbors  Create a visual Tour of your Property and place it on our YouTube channel  Coldwell Banker Sign one of the most trusted names in the business Island Properties

More…

There are several factors that effect the marketing of a home. The TWO important factors that YOU as a seller have control over: Price Condition

Home Enhancement Custom plan to enhance your property’s appearance, including:  Identify problem areas  Smaller rooms  Room with unattractive view  Curb appeal  Share tactics to address  Furniture placement  Rug removal  Paint colors  Recommend specialists  Handyman  Paint contractor  Cleaning service  Yard service  Pool cleaning and deck refresh  Home staging designers

MARKET CONSIDERATIONS Competition And pricing Island Properties

Competitive Price Lines

Competitive Market Analysis Comparable houses on the market Here you will customize the graphs with data specific to your market Island Properties

Competitive Market Analysis Comparable houses that failed to sell Here you will customize the graphs with data specific to your market Island Properties

Recently Sold Information on recently sold homes goes on this slide. Replace the photos and data with recently sold houses from your market. Add additional slides as needed. I recommend you add more photos of sold comps 125 Main Street Any town, Anywhere Zip/Postal Code List Price Sold Price Time on Market BedsBathsSq Ft $000,000$000,000X Weeks 000 PHOTO HERE 125 Main Street Any town, Anywhere Zip/Postal Code PHOTO HERE List Price Sold Price Time on Market BedsBathsSq Ft $000,000$000,000X Weeks 000 ENTER YOUR COMPANY DBA HERE

Setting the Right Price The Property Appeals To: 15% Over Market Value 10% Over Market Value Fair Market Value 75% Of The Market If The Asking Price Is: 10% Of The Market 30% Of The Market 60% Of The Market 10% Under Market Value Island Properties

Market Analysis Summary & Recommendation Anticipated Selling Price:$000,000 Recommended Selling Price:$000,000 Recommended Financing Terms Other Recommendations  Purchase Home Protection Plan  Text here Place your recommended pricing strategy, financing terms and other information here. Remove the Coldwell Banker Mortgage logo if you do not participate and place it with the proper local logo  Text here ENTER YOUR COMPANY DBA HERE

Customize with your name and contact information THANK YOU FOR THE OPPORTUNITY YOUR PHOTO HERE Island Properties Robert Lightbourn, R(B) CRB, GRI Coldwell Banker Island Properties cell office

ENTER YOUR COMPANY DBA HERE ©2014 Coldwell Banker Real Estate LLC.. All Rights Reserved. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each Office is Independently Owned and Operated. Coldwell Banker® and the Coldwell Banker Logo are registered service marks owned by Coldwell Banker Real Estate LLC. Each agent and broker is responsible for complying with any consumer disclosure laws or regulations.