Investing in the future of our industry

Who are the IPM?

Your businesses today

Qualifications

Investment  What’s the pay back?  Won’t they jump ship?

Mastery in your people  Competition for the best in class is growing  Building human capital is key

Learning styles Career Time

Millenials  Opportunity  Retention  Needed

Why IPM training?  Early adopters  Experienced  For the Industry, by the Industry  Harnessing the power of the Industry

Everyone is different with different learning styles  Lecturesshow and demonstrate  Discussion tutorials engage and discuss  Practical exercises develop skills  Reflective assignments foster understanding  Research assignments develop confidence  Multiple choice tests check absorption

The right foundations  Appreciate the role of Motivation campaigns in the marketing mix and in a Sales and HR context  Plan, instigate and manage effective Motivation campaigns with confidence  Effectively brief and coordinate the various elements and suppliers involved in implementing Motivation campaigns

Who could benefit?  Client-facing account handling staff in Motivation Agencies  Clients responsible for staff motivation  HR personnel involved in employee benefits  Client-facing account handling staff in companies supplying the Motivation industry

IPM Incentive & Motivation Diploma Fundamentals in Motivation

IPM Incentive & Motivation Diploma 2016

IPM Qualifications IPM Diploma Incentive & Motivation IPM Diploma (2 intakes) IPM/IMC International Diploma IPM Certificate IPM LCC (Continuous) Qualifications

IPM Training Fundamentals of Motivation Fundamentals of Promotional Marketing Measuring the value of Experiential Marketing Measuring the value of Shopper Marketing Safeguarding digital prize promotions Courses

Content is key  Content and assignments from the industry  Updated every year  Recent initiatives:  Timely: Three tactical submission points  More help: Mentors, early submission feedback  Online: Submission and marking

Diploma syllabus 1.Introduction to Incentives & Motivation 2.The Performance Improvement Process 3.Structure & Measurement 4.Knowledge & Skills Development 5.The Communication Process 6.Reward, Recognition & Benefits 7.Project Management 8.Set Brief

Resource Centre

Your IPM Pathway Entry Level IPM LCC IPM Certificate Fundamentals of Motivation Fundamentals of Promotional Marketing Mid Level IPM LCC IPM Diploma IPM Incentive & Motivation Diploma Safeguarding Digital Senior Level IPM LCC Measuring Value: Shopper Measuring Value: Experiential

Enrolment Dates: 2016  Fundamentals: 26 th April 2016  Incentive & Motivation Diploma: 23 rd May 2016

IPM Training & Qualifications