30/11/08 My Zen Creative Zen Vision: M What Affects it’s Price? By: Faris Odeh

30/11/08 My Zen The Product Main Characteristics:  Stylish compact design (104x62x18.9mm) with easy vertical navigation.  30GB hard disk stores up to 15,000 songs or 120 hours of video.  2.5-inch (51x39mm) screen displays images at 320x240, up to 262,144 colours  Supports audio formats WMA (with DRM), MP3, WAV; video formats MPEG (1/2/4), DivX, XviD, WMV; picture format JPG (JPEG). Built-in FM radio and voice recorder.  Output to TV (via optional AV cable).  Battery playtimes up to 14 hours of music or 4 hours of video.

30/11/08 My Zen Price Of Zen Even after nearly 3 years of its release back in December 2005, the Zen Vision M is still priced between 90 – 229 £.

30/11/08 My Zen Factors Affecting Price There are many factors that affect the price of a product whether environmental or non-environmental. The main environmental factors are:  Competitors  Creditors  Customers  Labour Market  Suppliers  The magnitude of environmental factors  Impact of external forces on Corporate Strategy  Economic  Political  Social  Technological

30/11/08 My Zen Factors to be Analyzed The Factors that are going to be considered now are:  Socio-Cultural Dynamics ( Ethics)  Government and Laws ( Legislation )  Technology  Competition in the Market

30/11/08 My Zen Socio-Cultural Dynamics Increase:  Different parts of the world  Different Religions & cultures  Financial Status  Lifestyles and Principles  The political Situation

30/11/08 My Zen Socio-Cultural Dynamics Decrease:  Different parts of the world  Different Religions & cultures  Financial Status  Lifestyles and Principles  The political Situation

30/11/08 My Zen Government And Laws The Health and Safety Laws Laws Regarding the Environment Copyright Laws Trading Laws Taxation (Dependant on Country/Region)

30/11/08 My Zen Technology The scientific Advances Development of new strategies Awareness of technologies around the world The arrival of new products

30/11/08 My Zen Competition Rival Products’ prices and their effect The ability of rivals to produce goods and services Rivals’ Development or cutting prices and how it affects supply and demand.

30/11/08 My Zen The Competition The Apple iPod Video is available in both black and white colours and will be able to store an impressive 7,500 tracks. This video playing iPod will be able to store up to 150 hours of video footage and is compatible with PC's and the Apple Mac. This slimline 30 gigabyte iPod Video weighs a lightweight 4.8 ounces and offers a battery life of 14 hours. Despite having similar characteristics, the Apple iPod is a bigger seller than the Zen Vision M. Being made by a more famous and respectable company, and size have both helped the iPod to achieve this.

30/11/08 My Zen Conclusion Environmental factors whatever they may be do affect the price of the product in every single country and region. Competition and Technology Lead to a reduction in Price. Laws and legislations may lead to an increase in the price mainly by taxation Ethics Can lead to increase or decrease depending on the region/country or culture involved.

30/11/08 My Zen References Everything you need: unbiased reviews, product specs and great deals Creative Technology ZEN Vision:M (30 GB) Black Digital Media Player (n.d.). Retrieved November 13, 2008, from Creative Zen Vision:M Review (n.d.). Retrieved November 13, 2008, from Creative ZEN Vision:M (n.d.). Retrieved November 13, 2008, from uk.europe.creative.com Apple iPod Video 30GB MP3 Player Reviews (n.d.). Retrieved November 13, 2008, from Hugh G. Davis, (2005). Environmental scanning. Retrieved November 13, 2008, from industrypharm.blogspot.com James Neblett (n.d.). Environmental Factors Affecting Firm’s Ability to Compete: A Retail Perspective. Retrieved November 13, 2008, from Creative ZEN VISION:M 30 GB (n.d.). Retrieved November 13, 2008 from Creative ZEN Vision:M 30GB MP3 / Multi-Media Player – Black (n.d.). Retrieved November 13, 2008, from Creative Technology ZEN Vision:M (30 GB) Black Digital Media Player (70PF ) (n.d.) Retrieved November 13, 2008, from

30/11/08 My Zen Thank You Thank you For Listening