Best online shopping for Women in Dubai

In this rapidly converting age and time, going ‘digital’ is the new fashion. Each brick and mortar shop is now trying to create its online presence to live ahead the competition. Consumers nowadays pick shopping for products at the press the mouse in preference to losing strength and time buying from offline stores. Within the light of this scenario, Trueagle – a main customer curated style & life-style merchandise’ platform carried out an insightful survey which has helped in interpreting the buying behaviour of women in India. The pattern size of the survey became 300,000 online women consumers.

India has around one hundred million women smart phone customers out of which 40% shop online. 70% online transactions appear through a smart phone device whilst handiest 30 percent use computer/tab. 53% women in metro towns opt for buying online as compared to 47% in tier two and 3 markets.

As according to the survey, 80% women pick to have interaction with stylists at the same time as shopping for fashion and life-style products online while given a choice. While interviewed, most of the women said that they feel assured whilst a stylist recommends a specific product to them.

Deciding on the right cloths or footwear online was the largest task earlier as there was no personalized experience to it, say women. But, in recent times most of the fashion portals have expert stylists who assist them pick out product which perfectly fits their personality, as a result making their online shopping experience much more extra pressure-free and organized.

Women online shoppers inside the age bracket of are the most active and contain of 52% compared to 20 percent between the age group of 25-34, 6% above the age of 34 and 2% much less than the age of 18 years. On a mean, maximum the women decide on purchasing online between 9 – 11 pm that too on Mondays and Fridays. Also, 80% women prefer for cash on delivery payment choice whilst best 20% choose online transactions, stated the survey.

On an average, women shop within the following product categories: 35% clothes 26% fashion jewelry 19% fashion accessories 8% shoes 12% home decor

“It’s been over a 3 years on the grounds that we commenced Trueagle and today we have more than three million active customers who interact on a weekly basis with us. Trueagle is one of the only a few players inside the marketplace which presents stylists’ pointers to purchasers to assist them make a legitimate preference. We have observed a three hundred percentage increase in conversions due to customers’ private interaction with a stylist. We plan to develop our consumer base to 5 million within the next one year.”

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