Moet Hennessy Information File Updated monthly Shared with PMs, DMH sales, regional sales, hotels specialists, on-premise MH suppliers Unites all pertinent MH information in single place for ease of access Eliminates barriers to selling MH portfolio Maintains constant communication with teams Creates autonomy among reps, and ability to sell portfolio in accounts without PM Report Includes (with benefits to reps): Wine pricing with all deal levels (on the spot price quoting, MH included in proposals) Approximate spirits pricing for on-premise customers (price quoting without research) Wine deals available, including percent savings (offer volume deals to customers easily) Wine and spirits ratings (information share with customers, include in waitstaff training) Incentives (maximize exposure and earning potential) Allocation report (place items with confidence, eleminate overcommittment) Gift pack availability (on-premise application through gifting from account) Janie Higgins - Houston

Education: TASTE Training Beyond my day to day responsibilities, expand education of novice sales team to elevate sales Create autonomy of sales team, power to share brand information with accounts Innovative training to capture attention of reps Provide materials to recreate training in accounts for waitstaff Replicate: File shared with team following each training containing trivia questions Reinforce: provide LVMH prize at training to reward highest placement level from previous training (Hermes tie, LV business card holder, etc), average 5 new placements with 10 cases and growing Evolve: continously evolve training though annonymous feedback forms Continuous: scheduled monthly to provide consistency Competition: use games to tap competitive nature Movember Champagne Matching CHANDON JENGA! Terrazas & Cheval Memory Game Janie Higgins - Houston 2