Networking and Building Your Personal Brand Tim butler, flux resources

Networking – What is it? Actively being engaged with other professionals via formal and informal meetings, including social media It’s an opportunity to make valuable professional connections and build your personal brand Formal Events: Chamber, Professional association, Meetup events, workshops, conferences, etc. Informal: One-on-One coffee, youth sports events, elevator rides, bus rides, church events, standing in line, etc. Social Media (informal and formal)

Personal Brand – What is it? “It’s not your logo!” ~ My neighbor Your personal brand is what others say or think about you when you’re not around. It’s someone else’s perspective based upon the messaging you put out, which you control Ultimately, it’s what makes you stand out amongst your peers

Personal Branding via Social Media LinkedIn Be active and engaged (profile updated and complete) Make new connections Share good content Twitter Twitter Chats Lurk, Listen, Share Facebook, Instagram Show your personal side Share pics relevant to career

Personal Branding at Networking Events Have a plan or strategy going in The Handshake Breaking the Ice Personal Brand Statement Following up

Developing a Personal Brand Statement Who are you? What are you passionate about? How did you get here? Where are you going? I have over 5 years of experience in the tax and accounting profession. I am currently an associate at ABC CPA, where I work with individuals and business owners in various industries. I provide a wide range of services including tax preparation, tax planning, accounting, and payroll services to individuals and business owners. My passion has always been to serve and help others achieve success. I enjoy assisting clients with their questions, researching, and planning, as well as helping them with any other individual or business needs.

Personal Branding Exercises Shhh! Professional networking event Coffee with a former classmate

Tips for Networking Success Prepare yourself mentally for events Have a plan for making connections Be authentic in your communications Don’t dominate the conversation Be a great listener Follow-up!

Questions?

Thank You! Tim butler, flux resources @pdxtimb