“Scorecards and PokemonGO”

Introduction to MicroStrategy “Customers identify functionality as one of the main reasons for selecting MicroStrategy’s platform” Sallam, Tapadinhas, Parenteau, Yuen, & Hostmann, 2014

What did you learn from Gartner’s report introduction? “BI and analytics platform market is in the middle of an accelerated transformation from BI systems used primarily for measurement and reporting to those that also support analysis, prediction, forecasting, and optimization” “Companies…are increasingly embedding both traditional reporting, dashboards, and interactive analysis, in addition to more advanced and prescriptive analytics...into applications” Expand the use of analytics to a broad range of consumers and non-traditional BI users, increasingly on mobile devices Why?

What did you learn from Gartner’s report introduction? Garnter defines BI and analytics as a software platform that delivers 17 capabilities across three categories: Information delivery Reporting, Dashboards, Mobile BI Analysis Geospatial and location intelligence (ESRI) Integration Big data support (Hive)

Magic Quadrant—Global view of software vendors that should be considered BI cloud move (30-45%) Make “hard types of analysis easy” for an expanded set of users, along with ensuring governance, scale and performance for large amounts of diverse data Expand use and standardize data discovery (but lacking governance features)

What is MicroStrategy? “MicroStrategy offers an enterprise-grade and organically grown end-to-end BI platform that is well suited to large and complex requirements”

What is MicroStrategy?

MicroStrategy: Strengths Vendor of last resort when enterprise requirements are complex High scalability & performance for large datasets and complex queries Functionality Mobile BI (market leader) Reporting Dashboards Cloud BI (revenue growth) Supports largest average data volume accessed in data repositories (17TB, market average is 4.2TB) Highest average data volume size for big query (2TB, market average is 492GB)

MicroStrategy: Cautions Cost Ease of use Software and support quality Time to create reports (~8 days) Lack of unstructured data support

MicroStrategy & MIST 5620 Two assignments A2: MicroStrategy Web MMT “Teaches you about using MicroStrategy Web and tests your knowledge” Must score 100% on all tests (can retake as many times as you like) Must be completed individually!

MicroStrategy & MIST 5620 Two assignments A3: MicroStrategy Mobile BI Watch a ~30min video about MicroStrategy mobile BI here Answer 3 questions Download and experience the MicroStrategy mobile BI app Answer 2 questions

A2: Due Sept 12 at 11:59pm Access MicroStrategy via Teradata University Network Password is “analytics” Older version of MicroStrategy; you can demo the newest version here Hover over Software tab Click on MicroStrategy

A2: Due Sept 12 at 11:59pm

A2: Due Sept 12 at 11:59pm

Conclusion The BI and analytics platform market is going beyond measurement and reporting to also support analysis, prediction, forecasting, and optimization Many software vendors to choose from All have pros / cons Exposure to a few market leaders in MIST 5620