Shariah Compliant Asset Finance Ljubljana, Slovenia – September 2016

Introduction – The Team

Introduction – Our Mentor

Introduction – The Brief One – brochure Two – list of clients and other contacts Three – marketing strategy

QUIZ! Introduction - Agenda CMS’ Islamic Finance Practice; CMS’ Asset Finance Practice; Shariah compliant Asset Finance; How we approached our project; the Brochure; the Client list; and our Marketing strategy QUIZ!

Our Islamic Finance Practice The Shariah 600 active financial institutions 61 countries Exponential growth US$2.6 trillion by 2017 An exceptional opportunity to grow… OUR BUSINESS

OPPORTUNITIES Our Islamic Finance Practice Shakeel Adli, Partner Middle East growth Iran Practice: Corporate lending Real estate finance Asset finance Project finance Trade finance Debt restructuring Product development Debt capital markets OPPORTUNITIES

Our Islamic Finance Practice

Our Asset Finance Practice

Our Asset Finance Practice

Our Asset Finance Practice What is this?

Shariah Compliant Asset Finance Practice Requirements of the Shariah The appeal: lenders and borrowers already active in the Shariah compliant Asset Finance market; borrowers looking to access capital by using different types of finance; and lenders looking at new products to gain market share. New ways of accessing capital

Shariah Compliant Asset Finance Practice Why are asset finance transactions particularly suited to Shariah compliant structures?

How we approached our project Training session Roles/responsibilities

Brochure Resources Approach

Brochure

Brochure

Brochure

Brochure

Brochure

Brochure Does anyone in the audience (other than Shakeel!) have any experience of working on a Shariah compliant Asset Financings who would like to share their experience with us?

Brochure

Brochure

Brochure Which are the two most impressive CMS marketing brochures you’ve seen in the last 30 minutes?

Clients list Strength of Asset Finance Practice = large number of contacts Excel:

Clients list Aircraft Leasing Jurisdictional Website

Clients list The spreadsheet has over 150 names from 15 jurisdictions Law-Now contacts – over 1500 names CMS marketing and profile-raising Continuously evolving list – please contribute

Clients list How can you help us to spread word about CMS’ capabilities in Shariah compliant Asset Finance?

Marketing strategy Law-Now Presentation and internal communication Roundtable Islamic Finance Council Articles Conferences

Marketing strategy SOCIAL MEDIA

Marketing strategy As soon as the brochure is live, where will you all be posting links to the brochure?

Conclusion CMS is uniquely placed Islamic finance partner Asset finance practice Office locations

Contact Who should you contact if you have any questions about Shariah compliant financing?

Contact

Your free online legal information service. A subscription service for legal articles on a variety of topics delivered by email. www.cms-lawnow.com Your expert legal publications online. In-depth international legal research and insights that can be personalised. eguides.cmslegal.com CMS Legal Services EEIG (CMS EEIG) is a European Economic Interest Grouping that coordinates an organisation of independent law firms. CMS EEIG provides no client services. Such services are solely provided by CMS EEIG’s member firms in their respective jurisdictions. CMS EEIG and each of its member firms are separate and legally distinct entities, and no such entity has any authority to bind any other. CMS EEIG and each member firm are liable only for their own acts or omissions and not those of each other. The brand name “CMS” and the term “firm” are used to refer to some or all of the member firms or their offices. CMS locations: Aberdeen, Algiers, Amsterdam, Antwerp, Barcelona, Beijing, Belgrade, Berlin, Bratislava, Bristol, Brussels, Bucharest, Budapest, Casablanca, Cologne, Dubai, Duesseldorf, Edinburgh, Frankfurt, Geneva, Glasgow, Hamburg, Istanbul, Kyiv, Leipzig, Lisbon, Ljubljana, London, Luxembourg, Lyon, Madrid, Mexico City, Milan, Moscow, Munich, Muscat, Paris, Podgorica, Prague, Rio de Janeiro, Rome, Sarajevo, Seville, Shanghai, Sofia, Strasbourg, Stuttgart, Tirana, Utrecht, Vienna, Warsaw, Zagreb and Zurich. www.cmslegal.com