Group Benefits Health and Dental Claims Direct Deposit Campaign Overview 2017 Plan Member Program

Objective and Agenda Objective Agenda: To understand the objective of this campaign, how it works, and how you can get involved. Agenda: Introduction to the Campaign Your Role in the Campaign Fast. Easy. Secure

1. Introduction to the Campaign Objective of the Campaign To promote and encourage your Plan Members to register for Direct Deposit (DD) and Electronic Claim Statements (ECS), allowing them to benefit: Receive their money faster and easier Group Benefits claim payments paid directly to their bank account Securely view claim statements online Avoid unforeseen mail delays You help your Plan Members to get their Group Benefits claim payments faster and easier by promoting direct deposit and electronic claim statements!

1. Introduction to the Campaign How it works An easy to run promotional campaign Manulife provides a Toolkit of “ready to use” communication materials You choose which Toolkit options to use Communicate the material to your employees using email, your company intranet site/employee website, and/or distributing printed material

1. Introduction to the Program Toolkit options (see next slide for examples) Visit http://fastpaymanulife.ca/info to view the Toolkit options. Electronic – available by download from the webpage: Email template Promotional video Tile artwork – for website or intranet ePostcard Printed – please contact your Manulife Account Executive to order: Poster (2 sizes) Flyer Buckslip Feature Sheet

1. Introduction to the Program Toolkit Examples

2. Your Role in the Program Communicate You review the available Toolkit materials and choose which options to use. It is recommended that you use multiple items/mediums (electronic and print) for maximum campaign effectiveness Contact your Manulife Account Executive to order printed campaign materials The purpose is to communicate: The benefits of Direct Deposit and Electronic Claim Statements How Plan Members can register for Direct Deposit and Electronic Claim Statements You distribute the Toolkit materials: Printed – Posters, Flyers, Buckslips & Feature Sheets Electronic – email templates, ePostcard & add Tile artwork to your intranet or employee website

2. Your Role in the Program Suggested Toolkit Distribution Electronic: Email template: send by email to employees; and/or post as a message/article on your Intranet or employee site Promotional video: built-in to the email template; and/or post a link on your Intranet/employee website Tile artwork: post the image to your Intranet/employee site and link it to www.fastpaymanulife.ca ePostcard: send by email to employees; post a link on your Intranet or employee site

2. Your Role in the Program Suggested Toolkit Distribution Printed: Poster (2 sizes): place in high-traffic (employee only) locations Flyer: distribute to employee mail slots; place a stack in employee lunch/break rooms Buckslip: distribute to employee mail slots; place in pay envelopes (if employees paid by cheque) Feature Sheet: distribute to employee mail slots; place a stack in employee lunch/break rooms.

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