#KERROKAVERILLEKUVIN

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Presentation transcript:

#KERROKAVERILLEKUVIN Nalle Velling/ taidelähtöiset ohjaus- ja yhteistyömenetelmät / XAMK

#tellatalewithapic Case Instagram

#kerrokaverillekuvin #tellatalewithapic Scouts in Järvi-Suomen Partiolaiset area From 7 to 22 years of age To tell what is going on with scouts Goal is to tell the tale better – from young people to young people

#kerrokaverillekuvin #tellatalewithpic eBrand Suomi Oy did a research about young people and social media during summer 2016 5520 answers From 13 to 29 years of age Teenagers want to know what others are doing

#kerrokaverillekuvin #tellatalewithpic Not so much own text-based production 93,9 % read and watch contents 81,6 % like what others have done 88 % use WhatsApp, 81 % Facebook, 72 % Instagram

#kerrokaverillekuvin #tellatalewithpic To use Instagram for internal marketing, information, interaction To involve the participants Let the young people do it their way www.instagram.com

#kerrokaverillekuvin #tellatalewithpic Why pictures? Why not? #useyourimagination #anythemeisgood

#tellatalewithapic

#tellatalewithapic

#tellatalewithapic

#tellatalewithapic

#tellatalewithapic

#tellatalewithapic

#tellatalewithapic

#tellatalewithapic

#tellatalewithapic

#tellatalewithapic

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KIITOS! WWW.PARTIO.FI