The Company Created in 2010 Sam Shank, Jared Simon and Chris Bailey More than 100 employees all over the world More than 9,5 mio of downloads Social medias
the application Free Booking until 2am Last-minute, incredible rates Different categories 12 countries, 150 destinations 24/7 customer support Fast & easy
Some more information… Iphone Android No booking online Interactive April ’14: “Look Ahead”
http://www.youtube.com/watch?v=QVL6U5LFPbw
Conclusion Great idea Special occasion BUT deals are not so attractive Expand the offer
sources www.hoteltonight.com http://obsession.nouvelobs.com/application-tourisme-de-la- semaine/20130405.OBS6909/hotel-tonight-une-app-pour-reserver-sa-chambre-a-la- derniere-minute.html http://frenchweb.fr/bon-app-hotel-tonight-reserver-une-chambre-a-la-derniere- minute/132158 http://www.usatoday.com/story/travel/hotels/2013/10/28/apps-booking-last-minute- hotels/3145765/