Presented By: Anne Rarick, Jeremy Ray, & Nicole McCurdy

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Presentation transcript:

Presented By: Anne Rarick, Jeremy Ray, & Nicole McCurdy Reach for Rotary Presented By: Anne Rarick, Jeremy Ray, & Nicole McCurdy

What is Reach for Rotary? An initiative to increase Tahoe City Rotary Club membership through outreach and marketing materials Marketing will target young professionals with the goal of increasing membership diversity

Why is Membership Important? Survival! Members are needed for: Fundraisers Introducing to the group new organizations in the community that may need donations Increase enthusiasm Networking

Rotary Grants & Community Service

Arts & Culture $5,500 donated since 2016 Lake Tahoe Music Festival Tahoe Maritime Museum

Community $10,650 donated since 2016 North Lake Tahoe SnowFest North Lake Tahoe-Truckee Leadership Program

Education $10,580 donated since 2016 High School scholarships Aim High

Environment $5,750 donated since 2016 Tahoe Rim Trail Sugar Pine Foundation

Health & Human Services $3,000 donated since 2016 Project MANA North Tahoe Family Resource Center

Survey Results Our club knows how to recruit new members in the 18-45 year age range…

Survey Results Our club would use outreach materials to recruit new members… 0%

How Would New Members Impact Your Club? “Survival” “Rejuvenation” “Young blood” “Greater fundraising opportunity”

Our Mission Work with professional graphic designers to create marketing materials that will catch the public’s eye Materials include: Posters Fliers Social Media Work with Rotary Club to create a materials distribution plan that will be highly visible to the public

Rack Card

Website

Budget Graphic designer - $2,000 Printing materials - $2,000 Marketing - $1,000

Thank You Questions?