SURAJ SUDHI Topic: DIRECTOR, IOT & BIG DATA, SAP Suraj is an alumni of the SAP Intrapreneurship program that nurtures entrepreneurship within the company. As part of this role. Suraj conceptualized and validated a new business solution for SAP and is presently working towards building it as a product. In his official role, Suraj works with the Manufacturing Line of Business helping shape new products in the area of IOT Manufacturing. Topic: Workout 1 - How can I become a Star Intrapreneur? SAP Labs

How can I become a star Intrapreneur Public How can I become a star Intrapreneur Suraj Sudhi

Who is a star intrapreneur CEO of your venture within your company Entrepreneurial mindset with corporate discipline to make innovations happen Courageous, adaptable, passionate and determined. Don’t abandon projects mid way Ability to navigate corporate processes to make innovation happen Ability to learn fast, fail fast and recover faster Strong time management skills, ability to recruit talent

Who can be an Intrapreneur? Function Development Sales Pre Sales Marketing Services CSR Employment Levels Entry Level Associates Executives Management

What businesses can be built? New green field business New product or service New features to existing products/services New initiatives or program

An Intrapreneur’s Guide to Innovation Journey Define the problem Identify solutions Build a strong team Validate the solution & check traction Define and implement business model Build a going concern

Problem Definition Secondary Research Market research reports, web search, books Industry forums Primary Research Identify the customer to research Talk to representatives customers – user, buyer Design thinking techniques, ladder elicitation techniques Output Narrow down the problem to a crisp real world statement E.g. As a <user>, I need to <need statement> so that <what the role wants> Why the <user> presently is not able to fulfill the need

Activity 1 Choose one of the following areas Health Family Travel Food Work Interview 3 people in audience Elicit a simple need and problem statement As a <user>, I need <what is the need> so that <what the user wants to achieve>. I am unable to achieve this because <reason for not achieving the need>

Solution Definition Brainstorm on solutions Evaluate the feasibility, desirability and viability of solution Prioritize solutions that best meet the need Analyze competition and answer why you are better Create quick dirty prototypes/mockups/simulation of the solution

Activity 2 For the problem identified, think of a solution to solve the problem Sketch the solution (as app, scenario, prototype etc)

Solution Validation & Traction Test prototype with users and get feedback What they liked and what they disliked Areas of improvement Observe how they use the solution Traction Validation Landing page to check customer interest Number of signups, advance booking Kickstarter campaigns

Activity 3 Show the solution mockup to users interviewed and get feedback How does the solution help solve the problem What the user likes about the solution What the user doesn’t like about the solution What feedback the user has about the solution

Business Model Definition & Implementation Business Model Canvas Go To Market Strategy Positioning Customer Onboarding Marketing Channels Roadmap Commercials Cost structures Pricing metrics Revenue Projections Funding requirements

SAP Intrapreneurship Program

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