PARTNERSHIP OPPORTUNITIES EAST COAST REGIONAL EVENTS

MAKE A DIFFERENCE … AND HAVE FUN DOING IT WHEN IT’S THE RIGHT FIT, IT’S A WIN-WIN THE WHY IS SIMPLE, THE HOW IS UP TO YOU At PCRF we build partnerships that expand beyond a single experience. With opportunities both locally and nationally, we can work together to customize a package that fits with you and your organization. Let us connect you with communities where you do business, build positive brand awareness, and give you a platform to showcase your company’s support of an important cause: saving children’s lives. Introducing our East Coast experiences: PCRF Dream. Discover. Cure. Golf Outing Dribble for the Cure at St. John’s University New York Bid for the Kids Feel good about supporting a 4-star rated charity as you enjoy an unforgettable experience. At PCRF, we are unique in our approach to funding childhood cancer research. The result is bringing hope to childhood cancer patients now and in the future. With your sponsorship, PCRF is able to help fund the most promising research in top hospitals across the country. Read more about each event, available sponsorship packages and our media reach.

WHEN IT’S THE RIGHT FIT, IT’S A WIN-WIN PCRF DREAM. DISCOVER. CURE. GOLF TOURNAMENT WHEN: Monday, July 10, 2017 WHERE: Whippoorwill Club, Armonk, NY We are celebrating our 10th year golfing for a cure in Westchester County. Our golf tournament is a scramble format with contest holes throughout. Golfers are treated to an incredible day of golf followed by a reception dinner and live auction. Every year as part of our dinner presentation, we honor a Dream Big Award recipient. This year we are honoring John Deegan for his dedication and support to PCRF. John is a past board member and officer at PCRF, along with being a father to a pediatric cancer survivor. We are grateful for his years of support and dedication to PCRF. SPONSORSHIPS BENEFITS INCLUDE: Each sponsor receives golf spots for tournament play at the Whippoorwill Golf Club, along with guests to attend the cocktail reception and dinner program. Opportunities available for sponsor branded promotional items to be included in each golfers bag. Sponsors will be pleased to receive tee signage recognition on the course. Each sponsor will receive logo recognition on the PCRF website and all event materials. Maximum print inclusion is guaranteed for Sponsors who submit their partnership agreements on/before June1st. WHEN IT’S THE RIGHT FIT, IT’S A WIN-WIN HOLE IN ONE SPONSOR $20,000 includes 3 foursomes of golf Exclusive banner at Clubhouse Exclusive logo on participant golf bags DOUBLE EAGLE SPONSOR $15,000 includes 2 foursomes of golf Logo on Golf Carts & Logo item in golf bags EAGLE SPONSOR $10,000 includes 1 foursome of golf Logo item in golf bags BIRDIE SPONSOR $5,000 includes 1 foursome of golf Promotional item in golf bags PAR SPONSOR $3,000 includes 2 individual golfers

NATIONAL CHAMPION SPONSOR INVITED TO THE DANCE SPONSOR DRIBBLE FOR THE CURE AT ST. JOHN’S UNIVERSITY WHEN: Saturday, September 23, 2017 WHERE: Carnesecca Arena at St. John’s Campus Head coaches along with the Men’s and Women’s basketball teams join forces with PCRF and local children’s hospitals to raise awareness and dollars that will save the lives of children battling cancer. At the event participants meet their local college teams and Dribble alongside athletes. With all the fun and excitement, the Dribble for the Cure transcends the importance of fundraising for a deserving cause. Local hospitals choose active oncology patients as Honorary Team Captains to attend the event. Their stories are heard and participants are able to see their fundraising efforts are being directed towards real lives. SPONSORSHIPS BENEFITS INCLUDE: Each sponsor receives participant entries to the Dribble for the Cure event. Opportunities are available for sponsors to host a booth space during pre-event festivities for onsite activation. Company banners on display throughout the venue. Company provided promotional items can be included in each participants bag. Each sponsor will be pleased to receive logo/name recognition on the PCRF website, all event materials, and on the back of official event shirts. SPONSOR A DRIBBLE TEAM: sponsor local kids to participate & each will receive a FREE basketball BIG EAST CHAMP, $500 – 20 local kids BIG EAST PLAYER, $250 – 10 local kids WHEN IT’S THE RIGHT FIT, IT’S A WIN-WIN NATIONAL CHAMPION SPONSOR $20,000 provides National Title Recognition at 2 major U.S. Universities, St. John’s & UCLA Exclusive logo on Start banner & front of event shirts Company representative to kick-off each Dribble Includes 40 participant entries FINAL FOUR SPONSOR $10,000 includes 25 participant entries ELITE EIGHT SPONSOR $5,000 includes 15 participant entries SWEET SIXTEEN SPONSOR $2,500 includes 10 participant entries INVITED TO THE DANCE SPONSOR $1,000 includes 5 participant entries

WHEN IT’S THE RIGHT FIT, IT’S A WIN-WIN BID FOR THE KIDS NEW YORK WHEN: Thursday, November 16, 2017 WHERE: Tappan Hill Mansion, Tarrytown, NY Our annual Bid for the Kids is a sit down dinner held in Westchester County. The evening is filled with entertainment and an extensive silent and live auction. Every year we recognize an individual or organization as our Dream Big Award recipients that have led the way in helping children fighting cancer. The highlight of the evening are the personal stories shared by cancer survivors. Guests enjoy a night dedicated to raising necessary funds for pediatric cancer research. SPONSORSHIPS BENEFITS INCLUDE: Each sponsor receives guest reservations for cocktail hour, silent and live auction, and dinner program. Each sponsor will receive logo or name recognition on the PCRF website and all event materials. Sponsors will be pleased to receive ad space in the event program. Underwriting options are available for additional name recognition opportunities. WHEN IT’S THE RIGHT FIT, IT’S A WIN-WIN DIAMOND SPONSOR $10,000 includes 10 guests with VIP seating Personal tour of PCRF Laboratory PLATINUM SPONSOR $7,500 includes 8 guests GOLD SPONSOR $5,000 includes 6 guests SILVER SPONSOR $3,000 includes 4 guests BRONZE SPONSOR $1,000 includes 2 guests INDIVIDUAL TICKETS $300 each

CAPTIVATE & ELEVATE ACTIVATION OPTIONS GOLF OUTING Each event provides wide exposure through a variety of activation and marketing opportunities. Please use the table below as a basic guide of the types of advertising, public and community relations opportunities afforded by an event sponsorship. ACTIVATION OPTIONS GOLF OUTING DRIBBLE FOR THE CURE BID FOR THE KIDS Printed Invitations Approx. 500 sent N/A Approx. 1000 sent Email Marketing At least 5 (approx. 3,000 targeted subscribers) At least 3 (approx. 1,700 targeted subscribers) Logo/Name Recognition pcrf-kids.org/events/ dreamdiscovercure cure.pcrf-kids.org/ SJUDFTC2016 pcrf-kids.org/events/bid-for-the-kids-new-york/ Logo on Event Shirts Polo option available* Official Event Shirts Promotional Materials Printed Invitation Printed Flyers & Postcards Evening Program Event Signage Green signage Company supplied banners Digital displays Branded Product Placement Items in Golfer gift bags (approx. 150 bags) Items in Goodie bags (approx. 500 bags) Underwriting options available* Expo Booth Space Pre-Dribble Festival Press Release Announcing Hole-in-One Sponsor Courtesy of St. John’s Basketball media relations Digital Media Alert PCRF-Kids.org/Blog Company Representation Golf spots, on-course activities, volunteer options Dribble participants, expo booth activities Guest reservations, volunteer options *Specific recognition opportunities are fluid with each level of commitment. More opportunities are available with early commitments and activation plans can grow beyond this basic guide.

PARTNERSHIP FORM Please fill out the following form to confirm your chosen sponsorship package. Completed forms can be returned to Catherine Raack at Catherine@PCRF-Kids.org or by fax at 949-859-6323. Please contact us with any questions at 949-859-6312. CONTACT INFORMATION: Contact Name Contact Person Email Address Phone Number Address City/State/Zip Every 2 minutes a child is diagnosed with cancer. Thank you for helping provide hope to each of their families that a cure is here, and that their child will join the 270,000 survivors living today in the U.S. Your gift truly does save lives. Gifts made to the East Coast Regional events will be directed to the PCRF Laboratory directed by Mitchell S. Cairo, M.D. at the Maria Fareri Children’s Hospital at Westchester Medical Center and New York Medical College. Once we receive your completed sponsorship form, PCRF staff will contact you to discuss event arrangements, partnership benefits and recognition. Mailing address: PCRF, C/O Catherine Raack 9272 Jeronimo Road, Suite 122 Irvine, CA 92618 Tax ID# 95-3772528 GOLF TOURNAMENT DRIBBLE FOR THE CURE BID FOR THE KIDS   $20,000 Hole in One $15,000 Double Eagle $10,000 Eagle $5,000 Birdie $3,000 Par  $20,000 National Champion $10,000 Final Four $5,000 Elite Eight $2,500 Sweet Sixteen $1,000 Invited to the Dance  $10,000 Diamond $7,500 Platinum $5,000 Gold $3,000 Silver $1,000 Bronze             Total Partnership Gift: Signature: Date: PAYMENT OPTIONS AND INFORMATION:  Check Enclosed payable to Pediatric Cancer Research Foundation Please invoice me for: $  Please provide information for an EFT payment  Donate via credit card Name on Card: Card #:  Business Card  Personal Card Exp. Date: Code: