CORPORATE SOCIAL RESPONSIBILITY It is the obligation of the decision maker to take actions which protect and improve the welfare of society as a whole along with their own interests. Commitment by business to behave ethically and contributing to economic development while improving the quality of life of the workforce and their families as well as local community and society at large

CRS ACTIVITIES HDFC BANK – Develops business model that creates economic value and contributes to a health eco system . AXIS BANK- Provides support to NGOs working in the field of Education, Public Health & Medical Relief and Sustainable livelihoods. ICICI BANK- promote inclusive growth amongst low income Indian households. MAX LIFE Insurance- Immunization programs to ensure protection against major ailments like BCG, Hepatitis B vaccine, Polio drops, MMR, Typhoid, Measles etc

SOCIAL RESPONSIBILITY OF BUSINESS TOWARDS SHAREHOLDERS To ensure safety of investment. To ensure fair and regular return on investment. To give complete information about the financial position of the business. To give them opportunities to participate in the decision making. To ensure appreciation of investment by proper utilization of resources. To make proper use of funds of shareholders To undertake R&D activities To give safety to investment of shareholders through growth.

SOCIAL RESPONSIBILITY OF BUSINESS TOWARDS GOVERNMENT Payment of regular taxes. To follow laws , rules and regulations relating to licensing, pollution control. To avoid use of corrupt and unethical means to seek favours from government. To avoid influencing political leadership for personal gains through bribes and immoral practices. To follow fair trade practices. To avoid tax evasion at all levels. To repay loans. To maintain financial transparency.

SOCIAL RESPONSIBILITY OF BUSINESS TOWARDS CUSTOMERS TO provide quality goods and services at reasonable prices. To avoid artificial scarcity of products. To ensure customer satisfaction with survey. To avoid exploitation of customers. To maintain close link with customers through consumer cells. To honor and protect rights of customers.

SOCIAL RESPONSIBILITY OF BUSINESS TOWARDS EMPLOYEES To provide opportunities and create a sense of loyalty. To create good working conditions To introduce code of conduct for workers and employees. To provide security of employment. To provide fair wages and salaries. To introduce schemes of participative management. To introduce impartial promotion and transfer policies.

SOCIAL RESPONSIBILITY OF BUSINESS TOWARDS SOCIETY To ensure protection of environment. To provide better living conditions. To introduce social audit by professionals. To ensure regular supply of goods and services at reasonable price. To frame policies for conservation of natural resources and wildlife. To contribute to social causes like education and rural development. To contribute towards economic and national growth and stability. .

TRIPLE BOTTOM LINE TBL OR 3BL Developed by John Elkington. TBL is an accounting framework with three dimensions: SOCIAL ENVIRONMENTAL FINANCIAL TBL dimensions are called as 3 P’s - Three pillars of sustainability PEOPLE PLANET PROFITS

IMPACT OF SOCIAL FACTORS IN STRATEGIC ENVIRONMENT TECHNOLOGICAL ENVIRONMENT Technology is a systematic application of scientific knowledge to practical risk. Information revolution has been the most significant development in the country.

IMPACT OF TECHNOLOGY IN BANKING AND INSURANCE Faster Remittance facilities. Automated Teller Machines. Mobile Banking. Home Bnaking. Credit Card facility. Personal Loans. Internet Banking.

ADVANTAGES OF TECHNOLOGY TO BUSINESS Cost Efficiency Security systems Improves Customer Relationships. Better Presentation of Financial results Emphasis on Research and Development. Improve competitive advantage.

CHALLENGES POSED BY USE OF TECHNOLOGY Fear of new responsibilities. Fear of loosing job Fear of loosing customer relationship Lack of strategic information technology plan Lack of Training Compatibility Complexity. Confidentiality and Privacy Lack of appropriate technical knowledge among banks

LEGAL ENVIRONMENT CONSUMER LAWS Designed t protect the consumers against substandard products Weight and Measures act Trade description act. Consumer credit act Sale of good act

EMPLOYEE PROTECTION LAWS To protect the interest of employees against unfair discrimination at work To protect workers from dangerous machinery Safety of workers. Proper working condition Hygienic working conditions Adequate breaks between shifts Employee State insurance act The factories act The industrial dispute act Employee provident fund act

COMPETITION LAWS To maintain fair competition in the market To avoi.d monopolistic tendencies The monopoly Restrictive Trade Practices Act amended to The Competition Act of India To regulate practices that have adverse effect on Competition. To protect consumers interests To ensure freedom of trade

IMPACT OF LEGAL FACTORS IN STRATEGIC MANAGEMENT Pressurizes business to focus on quality of products and services. Emphasis on employee safety Ensure fair and just payment to workers Avoids monopolistic competition Enhance the competitive edge of the firm Curbs unhealthy competition Provides regulatory framework for business activity Protection of the environment Social Welfare

IMPORTANCE OF LEGAL AUTHORITY FOR BANKING SECTOR Fixes benchmark and ensures soundness in the system Formulation of best practices in the are of Risk management, Credit delivery etc Adoption of good corporate Governance system The development of Institutional framework for benefits of customers Regulates entry and exit borders Helps to integrate various financial systems and keep them competitive.

ECOLOGICAL ENVIRONMENT Sustainable operations like Recycling programs, Conservation of Energy Sustainable lending for eco friendly projects Green Products and services Community Acivities Green Banking

SWOT ANALYSIS STRENGTH Inherent capacity used for developing strategic advantage. Positive competencies of a firm as compared to competitors WEAKNESS Inherent disadvantage which creates disadvantage for firm. Negative competencies of a firm as compared to competitors OPPORTUNITIES Favorable situations which enables organization to strengthen its present position. THREATS Unfavorable situations which result in risk and damage to organization