Caitlin Grzybala Content Operations Analyst Customer Case Study: How Harvard Business Publishing Uses Alfresco as a Powerful PIM Solution Caitlin Grzybala Content Operations Analyst

Who We Are… Non-Profit subsidiary of Harvard University Comprised of three main units: Corporate Learning, Harvard Business Review Group, and Higher Education Our mission is to improve the practice of management in a changing world. We do this by bringing together the best of academic research and real-world management expertise. In print and online, we publish books, articles, learning programs, and other content that informs and inspires managers, corporations, and educators around the world.

Our Content… Print & digital delivery of: Online Tools & Resources: Harvard Business Press Books HBS Case Studies Harvard Business Review HBP Brief Case Collection HBP Core Curriculum Products And more! Online Tools & Resources: Simulations Tutorials Harvard Management Mentor Blogs, Video, Webinars, Articles, and more

Our PIM System Challenge System of record – reliability is critical Unnecessary validation steps Functionality designed for manufacturing industry Content files stored outside of PIM

Why We Chose Alfresco as a Solution Other commercial solutions weren’t the right fit for our industry Platform with a long term strategic plan Strong partner network Improvements in user experience and functionality

Project Phases July 2013 Replacement Assessment Proof of Concept Requirements Gathering Development Sprints User Acceptance Testing Training and Documentation Implementation May 2014

Project Approach Agile Project Management Strategy Interviews and workshops used to gather requirements Issue tracking systems utilized Two week sprints Digital and physical Kanban boards used

Project Hurdles Competing projects and workloads Setting expectations around functionality Underestimated complexity around feeds Project management changes

What Would We Have Done Differently? Managed system expectations Increased technical requirements Set resource priorities with management Increase communication to stakeholders

What Went Well Agile approach Ixxus partnership Strong team collaboration Defining information in advance “Train-the-Trainer” approach

Where Are We Now? Output increased substantially in business units Search and reporting capabilities have improved Positive feedback on ease of use Reliable audit tracking Increase in reporting abilities PIM V2 exploration

Final Product

Final Product

Final Product

Thank You! Any Questions? cgrzybala@hbsp.harvard.edu